- Growth Strategies
- Exit Strategy
- Finance
- Entrepreneurship
- Discovery-Driven Planning
- Elevator Pitch
- Planning
- Brand Management
- Choosing Advisors
- Brand
- Strategic Management
- Marketing
Programa especializado: Emprendimientos empresariales
Turn Your Idea into a Funded Business. Develop, launch, fund and grow your own business
48.542 ya inscrito
ofrecido por
Programa especializado: Emprendimientos empresarialesUniversidad de PensilvaniaHabilidades que obtendrás
Acerca de este Programa Especializado
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Wharton's Entrepreneurship Specialization covers the conception, design, organization, and management of new enterprises. This five-course series is designed to take you from opportunity identification through launch, growth, financing and profitability. With guidance from Wharton's top professors, along with insights from current Wharton start-up founders and financiers, you'll develop an entrepreneurial mindset and hone the skills you need to develop a new enterprise with potential for growth and funding, or to identify and pursue opportunities for growth within an existing organization.
Certificado para compartir
Obtén un certificado al finalizar
Cursos 100 % en línea
Comienza de inmediato y aprende a tu propio ritmo.
Cronograma flexible
Establece y mantén fechas de entrega flexibles.
Nivel principiante
No se requiere experiencia previa.
Aproximadamente 6 meses para completarse
Ritmo sugerido de 2 horas/semana
Inglés (English)
Subtítulos: Inglés (English), Árabe (Arabic), Francés (French), Portugués (europeo), Italiano, Vietnamita, Alemán (German), Ruso (Russian), Español (Spanish)
Certificado para compartir
Obtén un certificado al finalizar
Cursos 100 % en línea
Comienza de inmediato y aprende a tu propio ritmo.
Cronograma flexible
Establece y mantén fechas de entrega flexibles.
Nivel principiante
No se requiere experiencia previa.
Aproximadamente 6 meses para completarse
Ritmo sugerido de 2 horas/semana
Inglés (English)
Subtítulos: Inglés (English), Árabe (Arabic), Francés (French), Portugués (europeo), Italiano, Vietnamita, Alemán (German), Ruso (Russian), Español (Spanish)
Cómo funciona el programa especializado
Toma cursos
Un programa especializado de Coursera es un conjunto de cursos que te ayudan a dominar una aptitud. Para comenzar, inscríbete en el programa especializado directamente o échale un vistazo a sus cursos y elige uno con el que te gustaría comenzar. Al suscribirte a un curso que forme parte de un programa especializado, quedarás suscrito de manera automática al programa especializado completo. Puedes completar solo un curso: puedes pausar tu aprendizaje o cancelar tu suscripción en cualquier momento. Visita el panel principal del estudiante para realizar un seguimiento de tus inscripciones a cursos y tu progreso.
Proyecto práctico
Cada programa especializado incluye un proyecto práctico. Necesitarás completar correctamente el proyecto para completar el programa especializado y obtener tu certificado. Si el programa especializado incluye un curso separado para el proyecto práctico, necesitarás completar cada uno de los otros cursos antes de poder comenzarlo.
Obtén un certificado
Cuando completes todos los cursos y el proyecto práctico, obtendrás un Certificado que puedes compartir con posibles empleadores y tu red profesional.
Hay 5 cursos en este Programa Especializado
Entrepreneurship 1: Developing the Opportunity
3,923 calificaciones
How does a good idea become a viable business opportunity? What is entrepreneurship and who fits the profile of an entrepreneur? This introductory course is designed to introduce you to the foundational concepts of entrepreneurship, including the definition of entrepreneurship, the profile of the entrepreneur, the difference between entrepreneurship and entrepreneurial management, and the role of venture creation in society. You’ll explore where technology entrepreneurship and impact entrepreneurship align and where they diverge, and you’ll learn proven techniques for identifying the opportunity, assessing the opportunity, hypothesis testing and creating a prototype.
Entrepreneurship 2: Launching your Start-Up
1,864 calificaciones
Once you have a prototype and a clearer vision of the opportunity, you’ll need to create a small organization to discover how to create a repeatable and scalable business model. Designed to provide you with a comprehensive overview of the critical components of creating a start-up, Entrepreneurship 2: Launching the Start-up, provides practical, real-world knowledge about the lean approach, the minimum viable product, when to pivot, when to quit your day job, the art of the pitch, building and managing a team, allocating equity, and building your external team, advisory board members, professional services, and entrepreneurial strategy. At the end of this course, you’ll be able to create a strategy for launch, including knowing who you need to hire, how to manage them to provide the greatest value, and what legal aspects are involved. You’ll also be prepared for Entrepreneurship 3: Growth Strategies.
Entrepreneurship 3: Growth Strategies
1,334 calificaciones
Start-ups are designed to grow quickly, but successful start-ups grow smart. This course is designed to provide you with an understanding of the essential elements of successful scaling, including an overview of demand generation, customer acquisition, adoption, diffusion and forecasting demand. You’ll also learn how to market effectively using best practices of digital marketing, social media, PR, SEO, and pricing. Finally, you’ll cover the nuts and bolts of building a sales process, partnerships and supply relationships, and examine the crucial components of attracting, developing and retaining talent. By the end of this course, you’ll have an outline of an expansion strategy for your idea or enterprise, and also be ready for Entrepreneurship 4: Financing and Profitability
Entrepreneurship 4: Financing and Profitability
1,086 calificaciones
Start-ups can benefit from a wide variety of financing options on the path to profitability, but how do you know which one to choose? This course explores different financing models, including bootstrapping, organic growth, debt and risk capital, and also provides a clear overview of equity financing including the key types of investors: angels, venture capital, and crowdfunding. You’ll learn about terms, and term sheets, exit modes and what exit strategy might be best for you. By the end of this course, you’ll have an understanding of what success looks like and how it can be financed. You’ll also be ready for the capstone project, in which you will get feedback on your own pitch deck, and may even be selected to pitch to investors from venture capital firms.
ofrecido por
Universidad de Pensilvania
The University of Pennsylvania (commonly referred to as Penn) is a private university, located in Philadelphia, Pennsylvania, United States. A member of the Ivy League, Penn is the fourth-oldest institution of higher education in the United States, and considers itself to be the first university in the United States with both undergraduate and graduate studies.
Preguntas Frecuentes
¿Cuál es la política de reembolsos?
¿Puedo inscribirme en un solo curso?
¿Hay ayuda económica disponible?
¿Puedo tomar este curso de manera gratuita?
¿Este curso es 100 % en línea? ¿Necesito asistir a alguna clase en persona?
¿Cuánto tiempo se necesita para completar un programa especializado?
¿Con qué frecuencia se ofrece cada curso del programa especializado?
What background knowledge is necessary?
Do I need to take the courses in a specific order?
¿Recibiré crédito universitario por completar el programa especializado?
What will I be able to do upon completing the Specialization?
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