Apr 20, 2020
Professor Nader has been immensely helpful in bringing about a change in the way i viewed Brand Management. The course is well framed with lots of good examples and interviews. A wonderful experience!
Apr 14, 2020
well researched and well compiled topics.\n\nI would like to suggest some case studies of other continents too, as its a course with global audience.\n\nThank you Nader and the team for your efforts.
por Ferich Y•
Nov 20, 2019
I have just started the class and it's absolutely amazing ! The teacher is an amazing soul who explains things so clearly, and he even runs some interviews with real CEO's and entrepreneurs. Thank you for your amazing work !
por Austin J•
May 08, 2019
This course really assists well with overall understanding of Brands, as well as contemporary differences in how they are managed. Up to date, and well explained with great visuals, there is an abundance of clothes hangers.
por Eleni x•
Mar 04, 2020
This course helped me a lot to clearly understand everything about branding. My studies are on Marketing & Communication field, however I learned many new things. I feel like I have my Master degree! Thank you Mr Tavassoli.
por Praewwanit S•
May 06, 2020
Well structured course with great content. The professor explain the concept of branding that broaden my view about branding. The way that the professor explain the content is easy to understand and fun to learn as well.
por Parnavi G•
May 09, 2020
Prof. Nader Tavassoli is great at making students understand every concept deeply. The course is extremely helpful in determining an organization its value in the world. Brand provides a face to a body called business.
por HARSHITA K•
May 24, 2020
Course was overall excellent and the concepts delivered by Mr.Nadar was very clear and easy to understand.Assignment and Quiz developed to learn effectively help in making concepts more clear.
por KISHORI N•
May 12, 2020
It was the great experience taking up this course, very much informative and got a good insight how the brand is managed and ran. Got to know the key aspects to be kept in mind while managing the brand and business.
May 11, 2020
This is a great course for everyone irrespective of whether you are an amateur or a professional. This course helps you to look at management and marketing through a different angle rather than the conventional one.
por Alejandra R•
Apr 30, 2020
Professor Tavassoli was absolutely amazing! Very knowable, but mostly I appreciate the way the presented each of the concepts; very clear and easy to understand. I am looking forward to learning even more from him.
por Sarra A•
Apr 25, 2020
I took great pleasure in studying this course which was very captivating and rich. the professor used many examples of business from the professional world which made the course even more instructive and enriching.
por Sherry V G•
Apr 15, 2020
It was a very informative course on Brand Management. Explained all lectures with sufficient real world examples. Had a lot of interviews with company heads which gave us more insights about their brand management.
por Rohan A•
Apr 13, 2020
The best part about Coursera is its flexibility. i have personally learnt a lot from this particular course and has added some good values to my knowledge. this will surely help me in future for my corporate work.
por AJAY E•
Jun 26, 2019
Prof. Nader Tavassoli got an excellent style of teaching. I am very impressed. This is one of the best of the MOOC'S i have gone so far. It seems as if i am present physically in class. Thank you so much professor.
por Mariano P R•
May 22, 2020
Great and useful course, the examples are perfect and the tools about marketing and very helpful. I just feel more motivate it to develop the brand image in my own company and feel more confident to lead my team
por Sade B•
May 23, 2020
This course was Amazing. I have learned so many different avenues and ways of how to define and look at brands. The instructor was great and very detailed. The information was very relatable and understandable.
por Rita A•
Aug 17, 2018
Very good content and professionals. Good for communcation students who want to learn more about Marketing. Good for Marketing student who want to have a different and more real perspective of Brand Management.
por RAJ F•
Mar 31, 2020
It helped me understand Brand Management in the real sense and how the customer experience and its journey is what matters, was very crucial to learn along with those great examples and an awesome explanation.
por Forum V•
May 22, 2020
Thoroughly enjoyed every bit of this course. Prof. Tavassoli, the simplicity and finesse with which you have exaplained complex concepts is amazing. The learnings and applications are very relevant and apt!
por Samhita S•
Apr 20, 2020
I had a wonderful experience learning about aligning your business, Brand and Behaviour through this course. Really enjoyed Professor Tavassoli's way of teaching and felt super connected through this MOOC!
por Tuhinsuvra D•
May 25, 2020
This was a fantastic course with tonnes of examples, lot of interesting topics and beautiful explanation. This course also helped me to understand the importance of aligning business, brand and behavior.
por Chinweike O•
Jan 28, 2019
This course is an eye opener as to the mistakes most corporations make with regards aligning their business, brand and behavior. My sincere gratitude to Prof Nader Travassoli for putting this together.
por Harnoor S S•
Apr 03, 2020
Very Interesting and fun course and great explanation by the instructor. Just the interview videos were a bit too many and too long which could be reduced.
Overall had a great time doing this course.
por Sherry G•
Nov 04, 2019
If you're a newbie, this course is perfect, if your're a professional, this course is an awesome refresher and if you're a brand manager, this course will help you understand your brand even better
por Rakesh A•
Aug 25, 2019
Thanks a ton to professor Nader Tavassoli for such a great MOOC. It is really going to make a profound impact on the way we design and deliver the brand experience as a whole for the people around.
por Davide C•
Apr 17, 2020
The professor is the top. Maybe he could be a bit more deeply analyzer in some aspects. Overall, this is the best course you can find if you are not familiar with the economics-managerial world.