Apr 20, 2020
Professor Nader has been immensely helpful in bringing about a change in the way i viewed Brand Management. The course is well framed with lots of good examples and interviews. A wonderful experience!
Apr 14, 2020
well researched and well compiled topics.\n\nI would like to suggest some case studies of other continents too, as its a course with global audience.\n\nThank you Nader and the team for your efforts.
por RAJ F•
Mar 31, 2020
It helped me understand Brand Management in the real sense and how the customer experience and its journey is what matters, was very crucial to learn along with those great examples and an awesome explanation.
por Forum V•
May 22, 2020
Thoroughly enjoyed every bit of this course. Prof. Tavassoli, the simplicity and finesse with which you have exaplained complex concepts is amazing. The learnings and applications are very relevant and apt!
por Samhita S•
Apr 20, 2020
I had a wonderful experience learning about aligning your business, Brand and Behaviour through this course. Really enjoyed Professor Tavassoli's way of teaching and felt super connected through this MOOC!
por Alejandra G M•
May 31, 2020
It was a revealing experience, as a hospitality professional it can be very helpful and provide ideas on better ways to create experiences, improve consumer's journeys and even explore other career paths.
por sahil a•
May 27, 2020
The examples, Peer graded assignments and also the interviews with different corporate leaders was overall a great experience. Special thanks to Prof. Nader Tavassoli for making it so simple to understand
por Tuhinsuvra D•
May 25, 2020
This was a fantastic course with tonnes of examples, lot of interesting topics and beautiful explanation. This course also helped me to understand the importance of aligning business, brand and behavior.
por Chinweike O•
Jan 28, 2019
This course is an eye opener as to the mistakes most corporations make with regards aligning their business, brand and behavior. My sincere gratitude to Prof Nader Travassoli for putting this together.
por Harnoor S S•
Apr 03, 2020
Very Interesting and fun course and great explanation by the instructor. Just the interview videos were a bit too many and too long which could be reduced.
Overall had a great time doing this course.
por Sherry G•
Nov 04, 2019
If you're a newbie, this course is perfect, if your're a professional, this course is an awesome refresher and if you're a brand manager, this course will help you understand your brand even better
por Rakesh A•
Aug 25, 2019
Thanks a ton to professor Nader Tavassoli for such a great MOOC. It is really going to make a profound impact on the way we design and deliver the brand experience as a whole for the people around.
por Sunita D•
Jun 01, 2020
I was thankful for the coach/facilitator who helped me in enhancing my knowledge on Branding issues and giving new meaningful insights on different aspects of Brand Management.
Thanks once again!
por Davide C•
Apr 17, 2020
The professor is the top. Maybe he could be a bit more deeply analyzer in some aspects. Overall, this is the best course you can find if you are not familiar with the economics-managerial world.
por Alok M•
May 03, 2020
The course categorically covers all the relevant metrics of Branding in all aspects of Business. Very relevant examples with lots of learning. Its the best virtual training for aspiring ones!!
por Preeti G•
Apr 14, 2020
well researched and well compiled topics.
I would like to suggest some case studies of other continents too, as its a course with global audience.
Thank you Nader and the team for your efforts.
por arpit v•
May 13, 2020
the concept suggested are very crisp and clear. easy to understand and implement in our business and profession. the example shared were also very relevant and eye opener.
por Justine N•
Mar 29, 2020
This course is great if you feel like your thinking pattern has become complacent. If you are looking for "new" questions to ask this is the course. It has helped free me from my idea block.
por Lalit B•
May 12, 2020
This MOOC conducted by Mr. Nadar has very very enlightening giving us the right knowledge of Brand culture and the shift of brand culture from traditional to the professional brand culture.
por DADA O•
Feb 04, 2019
Very interesting approach to brand management, i liked the reflection assignments at the end of each module. thumbs up! i would like to attend the London Business School physically one day.
por Coffi F H•
Feb 11, 2019
Very interesting. This Module helps me understand the meaning of Brand and brand behaviour and how to align these two concepts with the business to better deliver on the brand promise.
por Michael M•
Jun 01, 2020
Professor was very knowledgeable about subject matter. Interviews with marketing leaders were exceptional. Course slides were very well done and were an invaluable learning tool.
por kulbhooshan k•
May 17, 2020
the mentor show you the picture of brands through a point of view of people (customer as well as employee), and how core values of brands should be aligned to its business model.
por preeti s•
Apr 30, 2020
It was incredibly useful and engaging at the same time. This MOOC helped to ponder upon the critical details which were often treated not so important in today's business world.
por Saish R•
Apr 19, 2020
Prof. Nader is a very talented teacher who is capable of sharing his viewpoint about branding in a smooth flow which engages his students without experiencing a second of boredom
por Abby N•
May 04, 2020
A truly wonderful course and so well presented. This will help with my company offering I am sure. Thank you for offering these invaluable courses to us. Enjoyed every minute.
por Yaren N A•
Apr 19, 2020
Nader Tavassoli transfers his knowledge to us in a really interesting way. I got proper ideas about brand and brand management from the videos I have watched. Thanks a lot!