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Volver a Business Model Canvas: A Tool for Entrepreneurs and Innovators (Project-Centered Course)

Opiniones y comentarios de aprendices correspondientes a Business Model Canvas: A Tool for Entrepreneurs and Innovators (Project-Centered Course) por parte de Sistema Universitario de Georgia

552 calificaciones
160 reseña

Acerca del Curso

What you’ll achieve: In this project-centered course*, you will use the Business Model Canvas innovation tool to approach either a personal or corporate challenge or opportunity. You’ll learn to identify and communicate the nine key elements of a business model: Customer Segments, Value Proposition, Channels, Customer Relationships, Key Resources, Key Activities, Key Partners, Revenue Streams, and Cost Structure. Your completed project will be a polished Business Model Canvas that outlines the business case for a new product or service to address your selected challenge or opportunity. You’ll present your case in both a one-page document and a 10-minute video presentation. What you need to get started: This project-centered course is designed for anyone who wants to understand innovation best practices and the intra-corporate entrepreneurial (intrapreneur) skills needed to lead innovation projects, teams, and strategies. Entry- and senior-level professionals in a variety of industries - including education, healthcare, business, and not-for-profit - will benefit from the course materials and project experience. The only prerequisite is a strong desire to understand best practices in innovation and to master the skills needed to transform a new idea into a profitable reality. To complete the project, you’ll need to access the Business Model Canvas from either the Kauffman Foundation ( or (, or via the Creative Commons license offered by Strategyzer AG ( *About Project-Centered Courses: Coursera's project-centered courses are designed to help you complete a personally meaningful real-world project, with your instructor and a community of like-minded learners providing guidance and suggestions along the way. By actively applying new concepts as you learn, you’ll master the course content more efficiently; you’ll also get a head start on using the skills you gain to make positive changes in your life and career. When you complete the course, you’ll have a finished project that you’ll be proud to use and share....

Principales reseñas

17 de ago. de 2017

I enjoyed it very much. It is easy to understand. A good point of this course is that I could work on my own business idea. It is nice to see Business Model Canvases of other participants.

13 de abr. de 2016

The best course to understand and develop a Business Model Canvas, very useful course because provide tools and keys for success in the way to make the canvas for your own business.

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126 - 150 de 158 revisiones para Business Model Canvas: A Tool for Entrepreneurs and Innovators (Project-Centered Course)

por Alex A

22 de sep. de 2020

The instructor is very monotone and struggles with the scripted material. I ended up using the text portion and just reading it because I found it distracting.

Some of the peer review are not formal, just click on to pass next topic, and this is not objective.

The Animated videos ARE CLEAR and GREAT!

por Joachim S

11 de mar. de 2021

Plus: Practical. You produce the business model for your business.

Minus: Except the practical steps (”plus”, above) it somewhat like getting the Business Model Canvas book read to you. Polish the content, more real world examples and war stories (like the very good Nestlé story).

por Thiago F d S

28 de feb. de 2018

It's a good introduction course to Business Model Canvas. This course presents the concepts in a easy way, have some exercises and also an example trhoughout the whole course (which helps a lot to better understand the nine blocks of the canvas).

por Juan V

22 de feb. de 2016

Estoy muy satisfecho con este curso. Me ha permitido obtener una visión muy completa y práctica. Me ha motivado para usar los Lienzos de Negocio como una herramienta continua para visualizar y dar perspectiva a la evolución de la actividad.

por Antonio S

15 de may. de 2016

Some times the videos aren´t in a logical sync with the upcoming activity, or the content from the video is somewhat vague and then not clearly explained in the class.

por Giovanni M

16 de may. de 2018

Course is a very good eyes opening on business model, only issue I was not able to get peers' feedback, looks like some problems with the platform.

por FTU.CS2 T B P

27 de feb. de 2021

They teach me "Don't fall in love with your first idea" of the Business Model but forget to teach me not to fall in love with this course.

por Manfred K

22 de mar. de 2017

An excellent starting point to get into a popular method of building viable business models. Good value!

por Jihad D

1 de feb. de 2018

Very interesting course, I would recommend it for all entrepreneurs, business people, and innovators.

por Fran M

5 de ago. de 2017

A really simple way to understand the model. I liked it. More examples would be also useful

por Nazim N

8 de abr. de 2020

very nice course. but we want more advance version too

por Nelson V

6 de jun. de 2017

Muy bien manejado, los apoyos visuales de mucha ayuda.

por Heinz R

6 de oct. de 2017

A good basic course to start with the business model

por Oussama S

18 de abr. de 2018

Excellent and well presented content

por Marc A B

17 de sep. de 2016

Great approach and Canevas

por Tigran M

25 de feb. de 2021

It was a bit boring․

por Valentin M

19 de nov. de 2016

great presentation

por Mazou O

29 de abr. de 2016

good explaination

por Jorge D

17 de abr. de 2018

muy practico

por Georges K N

28 de abr. de 2016

very good

por Hitish N

8 de jul. de 2017


por Nizar A

13 de jun. de 2020


por Jaime M

20 de mar. de 2016

If you are new in the learning of business model generation is a choice to start with. But if you already have some experiencie this course is very very basic.

por Milad

30 de may. de 2016

descriptions was not enough for me, the BMC concepts could be more elaborated by giving examples and explaining different types of businesses.

por Raed M S

29 de ene. de 2019

Material is good and helpful. The only problem for me is the grading. it takes weeks till some peer could review my submissions.