Acerca de este Curso

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Resultados profesionales del estudiante

50%

comenzó una nueva carrera después de completar estos cursos

50%

consiguió un beneficio tangible en su carrera profesional gracias a este curso
Certificado para compartir
Obtén un certificado al finalizar
100 % en línea
Comienza de inmediato y aprende a tu propio ritmo.
Fechas límite flexibles
Restablece las fechas límite en función de tus horarios.
Nivel intermedio
Aprox. 17 horas para completar
Inglés (English)
Subtítulos: Inglés (English)

Resultados profesionales del estudiante

50%

comenzó una nueva carrera después de completar estos cursos

50%

consiguió un beneficio tangible en su carrera profesional gracias a este curso
Certificado para compartir
Obtén un certificado al finalizar
100 % en línea
Comienza de inmediato y aprende a tu propio ritmo.
Fechas límite flexibles
Restablece las fechas límite en función de tus horarios.
Nivel intermedio
Aprox. 17 horas para completar
Inglés (English)
Subtítulos: Inglés (English)

ofrecido por

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Universidad de Sidney

Programa - Qué aprenderás en este curso

Calificación del contenidoThumbs Up95%(1,978 calificaciones)Info
Semana
1

Semana 1

3 horas para completar

What is design-led strategy?

3 horas para completar
7 videos (Total 44 minutos), 4 lecturas, 2 cuestionarios
7 videos
Introduction to design thinking5m
Introduction to corporate strategy7m
Introduction to design strategy: corporate strategy meets design thinking8m
The Ubank & Swiss Re stories4m
The design strategy framework Part 19m
The design strategy framework Part 23m
4 lecturas
About this course10m
Design Strategy course case studies: UBank and SwissRe2m
Worksheet 1: Your chosen organisation - instructions20m
Reading list - Module 11h
2 ejercicios de práctica
Module 1 practice10m
Worksheet 1: Your chosen organisation - submission2m
Semana
2

Semana 2

4 horas para completar

Primary market research and problem statement definition

4 horas para completar
4 videos (Total 36 minutos), 4 lecturas, 4 cuestionarios
4 videos
Who is your customer? Developing customer personas5m
The UBank/ Swiss Re experience - market research14m
What is a problem definition statement?7m
4 lecturas
Worksheet 2: Problem Definition Statement - instructions30m
Worksheet 3: Customer persona - instructions30m
Worksheet 4: Point of View Statement - instructions30m
Reading list - Module 21h
4 ejercicios de práctica
Module 2 practice20m
Worksheet 2: Problem definition statement - submission2m
Worksheet 3: Customer Persona - submission2m
Worksheet 4: Point of View Statement - submission2m
Semana
3

Semana 3

4 horas para completar

Prototyping and product ideation

4 horas para completar
6 videos (Total 45 minutos), 3 lecturas, 3 cuestionarios
6 videos
Defining your minimum viable product5m
High fidelity prototype vs low fidelity prototype5m
Testing your prototype on end-users and soliciting their feedback7m
Ideation5m
The UBank/ Swiss Re experience - prototyping12m
3 lecturas
Worksheet 5: Designing a minimum viable product - instructions30m
Worksheet 6: Live testing of prototype - instructions30m
Reading list - Module 31h
3 ejercicios de práctica
Module 3 practice20m
Worksheet 5: Designing a minimum viable product - submission2m
Worksheet 6: Live testing of prototype - submission2m
Semana
4

Semana 4

2 horas para completar

Design-led strategy in practice: Corporate case studies

2 horas para completar
4 videos (Total 21 minutos), 1 lectura, 1 cuestionario
4 videos
Building real products using design strategy principles3m
Iterating and ideating using customer feedback6m
Embedding design strategy within business strategy6m
1 lectura
Reading list - Module 41h
1 ejercicio de práctica
Module 4 practice20m

Revisiones

Principales revisiones sobre DESIGN-LED STRATEGY: DESIGN THINKING FOR BUSINESS STRATEGY AND ENTREPRENEURSHIP

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