This course aims to improve your Business English writing skills by developing your use of vocabulary, grammar, understanding of different business writing genres, and your ability to write professional business documents. Skills learned in this course will be used in the cross-cultural communications course and help prepare you to produce the professional business documents in the Capstone project. After completing this course, you will be able to: - write business emails - write an executive summary - write persuasively in English - adapt content to purpose, context and audience - use appropriate style and tone of writing for business purposes
Este curso forma parte de Programa Especializado - Inglés empresarial para personas no nativas
English for Effective Business Writing
ofrecido por
Programa Especializado - Inglés empresarial para personas no nativasUniversidad Científica y Tecnológica de Hong Kong
Acerca de este Curso
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Learner Career Outcomes
71%
consiguió un beneficio tangible en su carrera profesional gracias a este curso
50%
consiguió un aumento de sueldo o ascenso
Habilidades que obtendrás
Business CommunicationEnglish LanguageBusiness WritingWriting
Learner Career Outcomes
71%
consiguió un beneficio tangible en su carrera profesional gracias a este curso
50%
consiguió un aumento de sueldo o ascenso
100 % en línea
Comienza de inmediato y aprende a tu propio ritmo.
Fechas límite flexibles
Restablece las fechas límite en función de tus horarios.
Aprox. 25 horas para completar
Sugerido: 6 weeks of study, 3-5 hours/week
Inglés (English)
Subtítulos: Inglés (English), Georgiano
Programa - Qué aprenderás en este curso
1 hora para completar
Welcome Module
Welcome to Week 1! This week, we will cover Module 1 where we introduce you to the objectives and structure of this Specialization and course.
1 hora para completar
2 videos (Total 6 minutos), 4 lecturas
4 lecturas
Objectives and outcomes10m
Learning how to learn10m
Learning vocabulary10m
The HKUST grammar guide10m
2 horas para completar
Business writing genres
Welcome to Week 2! This week we will cover Module 2 where we introduce you to basic genres of business writing and the writing process. You will also be introduced to vocabulary and language skills common to business communications.
2 horas para completar
5 videos (Total 34 minutos), 5 lecturas, 3 cuestionarios
5 videos
Business letters, memos and emails: The basics8m
Report writing7m
The writing process, part 17m
Challenging grammar: -ing vs. -ed2m
5 lecturas
Objectives and outcomes10m
Objectives and outcomes10m
Vocabulary list10m
Commonly confused words10m
Sentence pattern you should know #110m
3 ejercicios de práctica
Vocabulary quiz10m
Challenging grammar: -ing vs. -ed2m
Module 2 Quiz30m
8 horas para completar
Writing emails
Welcome to Week 3! This week we will cover Module 3 where we introduce you to emailing and the language skills you will use in business emails. You will also be introduced to vocabulary and language skills common to business communications.
8 horas para completar
7 videos (Total 38 minutos), 8 lecturas, 10 cuestionarios
7 videos
Context and directness8m
Writing to persuade6m
Rhetorical devices5m
The writing process, part 22m
Paragraphing6m
Challenging grammar: Missing verb 'to be'3m
8 lecturas
Objectives and outcomes10m
What do we mean when we say, 'rhetoric'?10m
The concept of kairos10m
Peer-review practice: Sample persuasive email10m
Objectives and outcomes10m
Vocabulary list10m
Sentence pattern you should know #210m
Peer review practice: Sample email10m
8 ejercicios de práctica
Using the Direct Approach practice2m
Writing to persuade practice2m
Peer-review practice: Persuasive email16m
Vocabulary quiz10m
How concise are you?12m
Pattern #2 Independent Clause: Appositive8m
Module 3 Quiz30m
Peer review practice8m
7 horas para completar
Writing memos
Welcome to Week 4! This week we will cover Module 4 where we introduce you memos and how to write according to audience and purpose. You will also be introduced to vocabulary and language skills common to business communications.
7 horas para completar
6 videos (Total 32 minutos), 8 lecturas, 9 cuestionarios
6 videos
Audience, purpose, tone and style7m
Plain English6m
Gender sensitive language8m
Active and passive voice3m
Challenging grammar: Comma splice3m
8 lecturas
Objectives and outcomes10m
Objectives and outcomes10m
Vocabulary list10m
Sentence patterns you should know #3 & #410m
Reasons to use the passive voice10m
Tone & Style – Avoid using clichés in your writing10m
Peer review practice: Sample memo with errors10m
Peer-review practice: Sample memo10m
7 ejercicios de práctica
Plain English practice2m
Vocabulary quiz10m
Practising your active and passive voice6m
Tone & Style – Avoid using clichés in your writing2m
Module 4 Quiz30m
Peer review practice quiz for grammar and vocabulary errors8m
Peer-review practice quiz for memo14m
Principales revisiones sobre English for Effective Business Writing
This course was very useful for me and I learned a lot about business communication and English writing. I think everyone who is in business needs to learn in this course.
I am very happy that courses like this are now online.\n\nI thank Coursera team to facilitate the course.
Acerca de Universidad Científica y Tecnológica de Hong Kong
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Acerca de Programa especializado Inglés empresarial para personas no nativas
This Specialization will introduce non-native speakers of English to methods for developing English language and communication skills for the workplace, doing business, cross-cultural understanding, and business case study analysis. You'll apply these skills in the final Capstone Project by analysing a current business case study and providing recommendations to a target audience in both presentation and written formats.
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