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Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
18,554 ratings

About the Course

This is the first of seven courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

DM

Oct 23, 2022

Material was easy to follow, no issues loading content; the presenters first hand accounts and personal experiences as employees were relevant and engaging and I enjoy the idea of self-paced learning.

SZ

Oct 15, 2022

Thank you for a great course. This has more than met my expectations. A wonderfully practical course - both personally and professionally and i learned so much about e- commerce and digital marketing.

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851 - 875 of 4,545 Reviews for Foundations of Digital Marketing and E-commerce

By Mark A M

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Nov 12, 2023

Excellent course. Well developed and the content was great, easily understood, and well manged. So far, I really like the course!

By Tatiana A

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Mar 31, 2023

Learned many things I did not know about Digital Marketing and E-commerce. Classes are very clear and the quizzes are very helpful.

By Mohsin A S

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Jan 23, 2023

really amazing works by coursers and lecturers but please make certificate in English , because my name on certificate write wrong

By Gabrielle

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Jan 20, 2023

Very interesting and well made, with lots of different formats (video, reading, tests) so it;s easy to keep focus and get rewarded.

By Peter T

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Nov 30, 2022

I've loved every step of the learning experience! I love this course and the way google and its staff put it together thank you!!!!

By Christie's W

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Sep 16, 2022

I have already learned so much and even put the skill into practice by the end of Course 1 of this certificate. Thank you Google!

By Lawrence A

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Jul 25, 2023

Real life situations clearly revealed in the course with precise yet in a simplified way to make the learning process enjoyable!!!

By Israel B

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Jun 27, 2023

am amazed on how flexible the learning plan is, how easy it is to understand what was taught and how user friendly the platform is

By AnaRuth F

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May 20, 2023

Un curso para aprender de una manera fácil y rápida los fundamentos del Marketing. Se para rápido el tiempo y se aprende bastante.

By Ali F

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Nov 8, 2022

I learn lots of things from this course . Google is my ideal platform. I prefer to everyone learn from google and grew up quickly.

By abzluvvsossa

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Oct 27, 2022

WOW! This course is so informative and just great if you want to learn about the fundamentals of Digital Marketing and Ecommerce.

By Khor Y H

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Aug 12, 2022

Is a great course, is a study journey, and also is a good course for those with zero knowledge of digital marketing and e-commerce

By Henok K

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Jun 27, 2022

This course is amazing.The coure conent , the methodology, the length , the questions, cases .Every thing was made smart. Flawless

By Rahman

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Mar 26, 2024

This is just the beginning; it's the 1/7 courses. It covers in detail many of the concepts you will study throughout the program.

By Sarah I

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Jan 10, 2023

Found that this course was a great foundational base for the other courses in this certificate and can't wait to continue onward.

By Joanna R

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Aug 31, 2022

A good introduction into the world of Digital Marketing and E-commerce. Highly recommended if you want a career in this industry.

By Deleted A

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Aug 28, 2022

He aprendido muchisimo y animo a cualquier persona que esta indecisa a tomar este curso, a que invierta en algo que vale la pena.

By Jason N

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Nov 30, 2023

Very informative with the basic terms and info needed to learn the foundations. I look forward in completing the entire program!

By Sarah G

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May 22, 2023

Great overview of digital marketing and e-commerce, as well as helpful and encouraging tips about getting a job in these fields.

By MADHAV B 2

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Jan 27, 2023

Best for learning basics of digital marketing and e-commerce, and gaing knowledge about which field of work you are intrested in

By Ayush M (

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Jan 15, 2023

I like this course very much. The content is very informative for beginners to understand the fundamentals of digital marketing.

By Sulay E

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Dec 19, 2022

IS A GREAT AND INTEREST COURSES, IVE LEARNED ALOT AND THE FACT THAT CAN DO MY CLASSES WHENEVER I CAN, IN THE COMFORT OF MY HOME.

By Akash W

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Oct 4, 2022

as a beginner this really a great start. this course will gave you the starting knowledge about digital marketer and e-commerce

By Heamani P

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Sep 5, 2023

The more you do it, the more you want it!!

Don't wait, just start it right now, because this is the best course i found so far.