Acerca de este Curso
4.8
4,921 calificaciones
1,227 revisiones
Programa Especializado
100 % en línea

100 % en línea

Comienza de inmediato y aprende a tu propio ritmo.
Fechas límite flexibles

Fechas límite flexibles

Restablece las fechas límite en función de tus horarios.
Nivel principiante

Nivel principiante

Horas para completar

Aprox. 14 horas para completar

Sugerido: 4 weeks of study, 5-8 hours/week...
Idiomas disponibles

Inglés (English)

Subtítulos: Inglés (English)

Qué aprenderás

  • Check

    Implement the fundamentals of color: visual, rhythm, and pattern in design

  • Check

    Learn the techniques of image making and create your own series of images

  • Check

    Typeset text and experiment with letter forms

  • Check

    Use scale, weight, direction, texture, and space in a composition

Habilidades que obtendrás

CreativityGraphicsDesign TheoryColor Theory
Programa Especializado
100 % en línea

100 % en línea

Comienza de inmediato y aprende a tu propio ritmo.
Fechas límite flexibles

Fechas límite flexibles

Restablece las fechas límite en función de tus horarios.
Nivel principiante

Nivel principiante

Horas para completar

Aprox. 14 horas para completar

Sugerido: 4 weeks of study, 5-8 hours/week...
Idiomas disponibles

Inglés (English)

Subtítulos: Inglés (English)

Programa - Qué aprenderás en este curso

Semana
1
Horas para completar
6 horas para completar

Week 1: Fundamentals of Imagemaking

This week we are going to look at how images function in terms of conveying denotative and connotative messages, I'll show you a range of analog and digital imagemaking techniques and discuss how they work. In the first peer review assignment you'll create your own series of images, experimenting with formal techniques. Later, you'll have the opportunity to rework those images to enhance their ability to communicate an idea through connotation in an optional assignment: give it a try, it'll help you develop your communication skills as well as your formal skills!...
Reading
13 videos (Total 57 minutos), 4 readings, 2 quizzes
Video13 videos
Introduction to Imagemaking2m
Denotative Imagemaking 14m
Denotative Imagemaking 22m
Techniques of Imagemaking 12m
Techniques of Imagemaking 22m
Techniques of Imagemaking 34m
Process, Generation, Iteration4m
Imagemaking Demo 1: Printing with an Object8m
Imagemaking Demo 2: Duct Tape Prints5m
Imagemaking Demo 3: Improvised "Light Table"4m
Connotative Imagemaking 15m
Connotative Imagemaking 24m
Reading4 lecturas
Why study graphic design?6m
About this course10m
About the assignments10m
Course Tools10m
Semana
2
Horas para completar
5 horas para completar

Week 2: Fundamentals of Typography

This week we are going to look at typographic terminology and the basic rules for creating typography. I'll show you a range of tips and techniques for working with type, in both a functional and expressive manner, and you'll find out about the process involved in making and controlling typography. This week you'll complete a quiz to make sure you understand the language of typography–this is required. I also highly recommend you complete the two optional peer review assignments. In the first assignment you'll create your own typographic monogram, and you'll use that as a central element in designing a typographic business card in the second assignment. Give them a try, they are the place where you can demonstrate and apply your formal skills, and the place where you get to play with type!...
Reading
12 videos (Total 53 minutos), 3 quizzes
Video12 videos
The Anatomy of Letters2m
Words and Spacing2m
Type Size: The Point System3m
Typesetting Text4m
Typefaces, Fonts and Type Families4m
Typeface Categories4m
Denotation in Type6m
Connotation in Type9m
Looking at Letterforms4m
Experimenting with Letterforms5m
Typographic Composition4m
Quiz1 ejercicio de práctica
Typography20m
Semana
3
Horas para completar
5 horas para completar

Week 3: Fundamentals of Shape and Color

This week we are going to look at how designers work with shape and color as their fundamental building blocks. You'll learn about visual contrast, color, rhythm and pattern in design. I'll be showing you the process involved in making an abstract design from shapes, and how to use that element to create a repeating pattern design. You'll be completing a quiz (required!) to make sure you understand how visual contrast and color work, and I also highly recommend you complete the two optional peer review assignments. In the first assignment you'll create your own simple and complex design motifs, and you'll use them as the central elements in designing a repeating pattern in the second assignment. The assignments are optional, but they are the place where you get to demonstrate and apply your formal skills, so well worth taking the extra time to complete!...
Reading
10 videos (Total 52 minutos), 3 quizzes
Video10 videos
Graphic Shapes2m
Visual Contrast5m
Marks, Icons, and Symbols3m
Negative/Positive, Figure/Ground8m
Working with Color5m
The Color Wheel4m
Mixing Color: Paint, Print and Screen6m
Rhythm and Pattern 14m
Rhythm and Pattern 28m
Quiz1 ejercicio de práctica
Shape and Color20m
Semana
4
Horas para completar
8 horas para completar

Week 4: Fundamentals of Composition

This week we are going to look at how designers work with visual contrasts, cropping, hierarchy and direction in single images and complex compositions. You'll find out how to control and use scale, weight, direction, texture, and space in a composition, and how to compose work that ranges from the complex to the minimal. In the first peer review assignment you'll create your own abstract compositions that demonstrate your knowledge and control of visual contrast. In the final optional assignment, you can use all your skills from the entire course to create experimental compositions in the form of a poster for a mythical band. This last project is optional, but I strongly suggest you try it out, it'll let you grow and apply your design knowledge and really enjoy and express yourself in your design work! ...
Reading
11 videos (Total 70 minutos), 6 readings, 3 quizzes
Video11 videos
Principles of Composition7m
Visual Contrasts6m
Single Contrasts2m
Multiple Contrasts9m
Type Contrasts4m
Image Contrasts6m
Composition in a Single Image5m
Cropping and Hierarchy9m
Composition in Context14m
Conclusion1m
Reading6 lecturas
What's next?5m
About this section3m
Choosing a design program6m
Building your portfolio4m
Design portfolio tips4m
Writing your artist statement3m
4.8
1,227 revisionesChevron Right
Dirección de la carrera

50%

comenzó una nueva carrera después de completar estos cursos
Beneficio de la carrera

39%

consiguió un beneficio tangible en su carrera profesional gracias a este curso

Principales revisiones

por CSMay 10th 2018

An ok course for beginners. A bit too basic for someone who has already had experience in design, but is great anyway cause it breaks things back down to the simplest parts to help you remember roots.

por ARApr 18th 2016

very good introductory course. i enjoyed the assignments, they are not overwhelming, easy to start, and the optional ones offer great opportunity to dig little deeper into graphic design fundamentals.

Instructor

Avatar

Michael Worthington

Faculty, Program in Graphic Design
School of Art

Acerca de California Institute of the Arts

CalArts has earned an international reputation as the leading college of the visual and performing arts in the United States. Offering rigorous undergraduate and graduate degree programs through six schools—Art, Critical Studies, Dance, Film/Video, Music, and Theater—CalArts has championed creative excellence, critical reflection, and the development of new forms and expressions. ...

Acerca del programa especializado Graphic Design

Graphic design is all around us, in a myriad of forms, both on screen and in print, yet it is always made up of images and words to create a communication goal. This four-course sequence exposes students to the fundamental skills required to make sophisticated graphic design: process, historical context, and communication through image-making and typography. The sequence is completed by a capstone project that applies the skills of each course and peer feedback in a finished branding project suitable for a professional portfolio. The goal of this specialization is to equip learners with a set of transferable formal and conceptual tools for “making and communicating” in the field of graphic design. This core skill set will equip learners for formal studies in graphic design, and a starting point for further work in interface design, motion graphics, and editorial design....
Graphic Design

Preguntas Frecuentes

  • Una vez que te inscribes para obtener un Certificado, tendrás acceso a todos los videos, cuestionarios y tareas de programación (si corresponde). Las tareas calificadas por compañeros solo pueden enviarse y revisarse una vez que haya comenzado tu sesión. Si eliges explorar el curso sin comprarlo, es posible que no puedas acceder a determinadas tareas.

  • Cuando te inscribes en un curso, obtienes acceso a todos los cursos que forman parte del Programa especializado y te darán un Certificado cuando completes el trabajo. Se añadirá tu Certificado electrónico a la página Logros. Desde allí, puedes imprimir tu Certificado o añadirlo a tu perfil de LinkedIn. Si solo quieres leer y visualizar el contenido del curso, puedes auditar el curso sin costo.

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