This condensed survey course focuses on four key periods or themes from the history of design. Together we’ll trace the emergence of design as a recognized practice, why things look the way they do, and how designers approached specific design problems in their work.
Each week, a short quiz will test your knowledge of concepts, and a short reflective assignment will give you the opportunity to analyze the questions designers ask themselves today.
This is an essential course for emerging designers entering the field, or for students interested in learning more about visual culture and analysis. No previous experience is required.
Este curso forma parte de Programa Especializado - Graphic Design
Ideas from the History of Graphic Design
ofrecido por
Acerca de este Curso
4.6
926 calificaciones
Qué aprenderás
Learn about graphic design radicalism in late 1950s to early 1970s
Learn about the history of graphic design
Make informed design choices
Understand the emergence of design as a recognized practice
Habilidades que obtendrás
Art HistoryHistoryGraphic ArtsGraphic Design
Programa - Qué aprenderás en este curso
Semana
1Early Mass Marketing
This week we are going to take a look at the effects of industrialization in the late 19th century, and how goods were produced, sold, and marketed.
11 videos (Total 43 minutos), 3 readings, 2 quizzes
11 videos
Introduction to Early Mass Marketing1m
Form Follows Function4m
A Democratization of Choice2m
A Revival of Styles4m
Style Mash-up
4m
An Exaggeration of Type5m
Branding5m
A Household Name3m
Text and Image5m
"Words doing the work"2m
3 lecturas
About this course8m
About the assignments8m
The Designer's Toolbox: Wood Type5m
1 ejercicios de práctica
Week 1 Quiz10m
Semana
2The Bauhaus
This week, we'll look at how the work and teachings of The Bauhaus (1919-1933), and how design emerged as a recognized practice.
11 videos (Total 42 minutos), 1 reading, 2 quizzes
11 videos
Founding the Bauhaus5m
The Foundation Year6m
The Bauhaus and Architecture4m
Klee, Schlemmer & Albers5m
László Moholy-Nagy1m
Herbert Bayer5m
Color & Image3m
Textiles & Ceramics1m
Typography2m
Publications3m
1 lecturas
Week 2 Resources10m
1 ejercicios de práctica
Week 2 Quiz10m
Semana
3Modernism in America
Modernism in mid-century America through the eyes of four key designers.
13 videos (Total 41 minutos), 1 reading, 2 quizzes
13 videos
The Bauhaus influence4m
A symbolic language4m
Case Study: Scope Magazine1m
Developing corporate identities3m
A new subjectivity3m
Case Study: Fortune Magazine2m
Play and humor4m
Case Study: The Mechanized Mule brochure1m
Duality & Simplicity4m
Case Study: El Producto cigars1m
Rand’s Logo Designs3m
A clear identity3m
1 lecturas
Week 3 Resources1m
1 ejercicios de práctica
Week 3 Quiz10m
Semana
4Graphic Design Radicalism
Design practice in the late 1950s to early 1970s was new, radical and divergent. To show you just how varied it was, we’ll look at the work of four key players/movements.
14 videos (Total 59 minutos), 5 readings, 2 quizzes
14 videos
The objectivity of Swiss Design6m
Incorporating abstraction1m
Josef Mueller-Brockmann4m
The Grid4m
Emil Ruder1m
Compositional Strategies2m
The subjectivity of Push Pin6m
Milton Glaser5m
“The South”2m
The Psychedelic Poster and Looking to the Past7m
The Diggers5m
Sister Corita’s Aesthetics6m
Sister Corita’s Politics2m
5 lecturas
Week 4 Resources1m
The Designer's Toolbox: Four-color printing1m
The Designer's Toolbox: "Psychedelic" Effects5m
The Designer's Toolbox: Gestetner Machine3m
The Designer's Toolbox: Screen printing3m
1 ejercicios de práctica
Week 4 Quiz10m
38%
comenzó una nueva carrera después de completar estos cursos
35%
consiguió un beneficio tangible en su carrera profesional gracias a este curso
Principales revisiones
por PD•Nov 27th 2016
Its been a great course, many info and points that are fantastic in the learning or adding new knowledge always. I will always recommend this course for those who want to know more and learn design.
por AD•Dec 5th 2016
Loved it and all the examples the teachers put into it, as well as the organization and evolution of themes. Big thank you to the teacher ladies. I learned a lot and enjoyed the lessons very much.
Instructores
Louise Sandhaus
Faculty, Program in Graphic DesignSchool of Art
Lorraine Wild
Faculty, Program in Graphic DesignSchool of Art
Acerca de California Institute of the Arts
CalArts has earned an international reputation as the leading college of the visual and performing arts in the United States. Offering rigorous undergraduate and graduate degree programs through six schools—Art, Critical Studies, Dance, Film/Video, Music, and Theater—CalArts has championed creative excellence, critical reflection, and the development of new forms and expressions.
Acerca del programa especializado Graphic Design
Graphic design is all around us, in a myriad of forms, both on screen and in print, yet it is always made up of images and words to create a communication goal. This four-course sequence exposes students to the fundamental skills required to make sophisticated graphic design: process, historical context, and communication through image-making and typography. The sequence is completed by a capstone project that applies the skills of each course and peer feedback in a finished branding project suitable for a professional portfolio.
The goal of this specialization is to equip learners with a set of transferable formal and conceptual tools for “making and communicating” in the field of graphic design. This core skill set will equip learners for formal studies in graphic design, and a starting point for further work in interface design, motion graphics, and editorial design.
Preguntas Frecuentes
¿Cuándo podré acceder a las lecciones y tareas?
Una vez que te inscribes para obtener un Certificado, tendrás acceso a todos los videos, cuestionarios y tareas de programación (si corresponde). Las tareas calificadas por compañeros solo pueden enviarse y revisarse una vez que haya comenzado tu sesión. Si eliges explorar el curso sin comprarlo, es posible que no puedas acceder a determinadas tareas.
¿Qué recibiré si me suscribo a este Programa especializado?
Cuando te inscribes en un curso, obtienes acceso a todos los cursos que forman parte del Programa especializado y te darán un Certificado cuando completes el trabajo. Se añadirá tu Certificado electrónico a la página Logros. Desde allí, puedes imprimir tu Certificado o añadirlo a tu perfil de LinkedIn. Si solo quieres leer y visualizar el contenido del curso, puedes auditar el curso sin costo.
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