About this course: This condensed survey course focuses on four key periods or themes from the history of design. Together we’ll trace the emergence of design as a recognized practice, why things look the way they do, and how designers approached specific design problems in their work. Each week, a short quiz will test your knowledge of concepts, and a short reflective assignment will give you the opportunity to analyze the questions designers ask themselves today. This is an essential course for emerging designers entering the field, or for students interested in learning more about visual culture and analysis. No previous experience is required.
Created by: California Institute of the Arts
Taught by: Louise Sandhaus, Faculty, Program in Graphic Design
School of Art
Taught by: Lorraine Wild, Faculty, Program in Graphic Design
School of Art
| Basic Info |
Course 4 of 5 in the
Graphic Design Specialization.
|
| Level | Beginner |
| Commitment | 4 weeks of study, 2-3 hours/week |
| Language | English |
| How To Pass | Pass all graded assignments to complete the course. |
| User Ratings |
Syllabus
WEEK 1
Early Mass Marketing
This week we are going to take a look at the effects of industrialization in the late 19th century, and how goods were produced, sold, and marketed.
11 videos, 3 readings
Graded: Week 1 Quiz
Graded: Connecting the Past to the Present
WEEK 2
The Bauhaus
This week, we'll look at how the work and teachings of The Bauhaus (1919-1933), and how design emerged as a recognized practice.
11 videos, 1 reading
Graded: Week 2 Quiz
Graded: A Designer's Tools, Now and Then
WEEK 3
Modernism in America
Modernism in mid-century America through the eyes of four key designers.
13 videos, 1 reading
Graded: Week 3 Quiz
Graded: Symbolic Forms
WEEK 4
Graphic Design Radicalism
Design practice in the late 1950s to early 1970s was new, radical and divergent. To show you just how varied it was, we’ll look at the work of four key players/movements.
14 videos, 5 readings
Graded: Week 4 Quiz
Graded: Graphic Design Subcultures Today
FAQs
How It Works
Coursework
Each course is like an interactive textbook, featuring pre-recorded videos, quizzes and projects.
Help from Your Peers
Connect with thousands of other learners and debate ideas, discuss course material, and get help mastering concepts.
Certificates
Earn official recognition for your work, and share your success with friends, colleagues, and employers.
Creators
California Institute of the Arts
CalArts has earned an international reputation as the leading college of the visual and performing arts in the United States. Offering rigorous undergraduate and graduate degree programs through six schools—Art, Critical Studies, Dance, Film/Video, Music, and Theater—CalArts has championed creative excellence, critical reflection, and the development of new forms and expressions.
Pricing
| Audit | Purchase Course | |
|---|---|---|
| Access to course materials | Available | Available |
| Access to graded materials | Not available | Available |
| Receive a final grade | Not available | Available |
| Earn a shareable Course Certificate | Not available | Available |
Ratings and Reviews
nice
Nice and informative
This is such a remarkable course and is indispensable for every aspiring graphic artist as well as enthusiast. It covers the remarkable trends in graphic design from past and how those trends permeated into contemporary practices in design. Thanks a lot to California Institute of the Arts and Coursera for developing and offering such a wonderful course with a blend of design philosophies and insights into hands on practice.
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IP
I learned many things from this lecture! Not just the information about the history itself, but also how those graphic designer in late era came out with ideas. Their thinking, their purpose, their effect and inspiration to the new designer. Great!