As the fastest-growing sectors of the current global economy, both hospitality and healthcare services sector offer tremendous growth opportunities for incumbents and entrepreneurial opportunities for new entrants. To flourish on these opportunities, one must first understand each industry's unique characteristics. This course is designed to help those who are interested in career advancement opportunities in these industries or who want to be inspired by these industries to better equip themselves with enlightened and creative management capabilities.
Este curso forma parte de Programa especializado: International Marketing & Cross Industry Growth
Ofrecido Por
Acerca de este Curso
¿Podría tu empresa beneficiarse de la capacitación de los empleados en las habilidades más demandadas?
Prueba Coursera para negociosHabilidades que obtendrás
- Variable Pricing
- Marketing
- Hospital Management
- Hotel Management
¿Podría tu empresa beneficiarse de la capacitación de los empleados en las habilidades más demandadas?
Prueba Coursera para negociosOfrecido por
Programa - Qué aprenderás en este curso
What is unique about managing a service business?
How to successfully market a hospitality business?
How to successfully market a healthcare business?
Reseñas
- 5 stars78,83 %
- 4 stars16,63 %
- 3 stars3,23 %
- 2 stars0,86 %
- 1 star0,43 %
Principales reseñas sobre INTERNATIONAL HOSPITALITY & HEALTHCARE SERVICES MARKETING
Decent course, I preferred the hospitality section compared to the healthcare section, as some of the videos in the latter were a little short!
It's a great course with helpful fundamental knowledge. The lecture, presentation are designed friendly, it's easy for me to follow up the lesson and understand all given information.
This course has offered a very deep and understandable lessons that I, a freshman of Hospitality Management course, learned and gained so many valuable teachings from it.
Got a learn a lot of new concepts and marketing strategies of service industry that I was unaware of. Thank you.
Acerca de Programa especializado: International Marketing & Cross Industry Growth

Preguntas Frecuentes
¿Cuándo podré acceder a las lecciones y tareas?
¿Qué recibiré si me suscribo a este Programa especializado?
¿Hay ayuda económica disponible?
¿Tienes más preguntas? Visita el Centro de Ayuda al Estudiante.