Jun 28, 2020
This is my first course in Coursera and I loved it explicitly. Professor was kind, I loved his way of delivering lectures.Easy explanation and numbers of examples help me understand better.\n\nThanks.
Oct 09, 2019
With no prior knowledge of digital marketing, this course helped me to understand all the basic concepts and enhance my interest in marketing field. I have already enrolled myself into another course.
por Gurpreet S•
Aug 16, 2016
Very good course . I would suggest everyone to take this course as it is very innovative with great ideas and case studies . Professor Aric has explained everything in detail about the current scenario of marketing and how the world is changing digitally . Thank You !
por Anna K G•
Feb 21, 2016
Amazing course! I have learned a lot about new disruptive technologies and innovation as addition to a digital marketing. I enjoyed greatly a practical side of the course. Well done and thank you Professor Aric and all the staff responsible for developing this course.
por Diana M•
Aug 08, 2020
I learned a lot about digital strategies, I thought it was going to be a very theoretical course on concepts but I was completely wrong. I came across a very current course, with interesting examples and exercises applied to everything that we are experiencing today.
por Denis A S•
Jul 03, 2017
That was useful and interesting especially for beginner in digital marketing. Very accessible lectures and very informative additional interviews. There were some problems with case studies (StarBucks, RedLaser), but they were solved during the progress. Many thanks!
por Jakir H•
Aug 22, 2016
One of the best course in Digital Marketing for those who need to understand the concepts of Digital Marketing. I enjoyed all the modules and particularly right assignments based on the topics which makes the student to relate the concepts with real world scenarios.
por Bogdan K•
May 23, 2016
It was an interesting course. General marketing concepts were discussed, marketing mix, many examples and many essays.
Unfortunately, I can not say in which areas the course was bad) This may limit development within the allotted time? :)
Thank you for the great class!
por Aditya S•
Apr 02, 2017
One of the best course of Digital marketing on Coursera. Professor Aric Rindfleisch has constructed the course material with case studies with utmost care that every student get the exact idea about the course. The mentors are helpful and quick in case of any doubt.
por Diana G•
Jul 28, 2020
So interesting! I had the opportunity to understand the theory behind strategies I´ve using as a customer, but didn´t understand from the marketing point of view. New concepts for me, like Doppelganger, Versioning, New retail. I learned so much! Thank you!!!!!!!
por Lianne O D C•
Jun 29, 2020
This course is highly recommended to everyone - to those that just started exploring digital marketing or professionals that still want to fortify their foundations in this field. The lessons are very comprehensive and packed with relevant examples and references.
por Eduardo d G O V•
Jun 19, 2020
I really liked this online course. Although I had heard some concepts, I had not delved into them and this course allowed me to do it, in addition to being very dynamic and clear. I recommend it 100%. Thank you very much UNIVERSITY OF ILLINOIS AT URBANA-CHAMPAIGN!
por Rezwan U•
Jun 03, 2020
I am a business student. This course helped me a lot the 4ps of marketing with real examples through different marketing strategies of different products. So, I think I can apply my learning abilities in real life and fulfill my goals. thank you coursera
por Nararya A D•
Jun 02, 2019
A great experience in learning digital marketing basic and theories even when I am not from a marketing degree. Very appreciate the way the assignment goes, great insights and the best part is when your work is reviewed by other learners here. Thank you very much!
Jan 05, 2020
Professor design the online course scientifically, reading articles, watching videos, doing exercises and join in project. We can learn professional knowledge and apply them to practice. I am totally new to marketing and this course explain theories very clearly.
por Aditya V•
May 24, 2020
A truly 5 star course. Aric Rindfleisch is a wonderful teacher and the way he has designed the curriculum is awesome, scientifically designed modules, real life examples, relevant case studies, great learning. One of the best courses in Coursera. Must go for it.
por Amit K S•
May 12, 2020
Dear Sir, I am facing problem to get my certificate even though I have verified my ID also as per the procedure mentioned on the respective page but after having successful verification also it not displaying my certificate.
Please help me to get my certificate.
por Mr S K C•
May 09, 2020
Dear Aric i really want to thank you for your wonderful and understanding lecture. The course was very informative and the way Aric delivered was awesome. And giving consecutive assignments taught me very much about the subject and the topics very well.
por Tingwei T•
Aug 06, 2020
THis is a really interesting course to take, and it's quite up to date, so we don't have to worry about watching old videos. The Professor is inspiring, and I am really glad that I can learn about marketing in addition to my literature major in this way online.
por ANISHA S•
May 04, 2020
This course has definitely enlightened the idea about what is Marketing exactly . Proper and good examples with good case studies has helped me a lot to think and give my ideas . Overall the course was fantastic . Thanks to Eric Sir for his efforts .Appreciate!
por SANDEEP R M•
Oct 21, 2019
I am relatively new to the world of marketing. Having seen the reviews and then undertaking the course, I felt it nailed the basics for a novice like me. But yes the course content had potential to be updated going by the dates of the required reading/examples.
por Zach M•
Oct 12, 2015
Excellent introduction into the manner and practical usage that digital marketing is evolving in modern society. Specifically, this course is good at employing a number of different examples both digital and experimental instead of just one long lecture course.
por Catherine G•
Sep 19, 2015
Love it! Class really in-tune with our time. Great teacher. Simple language, clear messages. Straight to the point examples. Easy take-aways that I can actually re-use the next day (vs usually academic and highly complex learnings from other marketing classes).
por PRAVESH S•
Jul 25, 2017
The course was great and provided exposure to a lot of new ideas & concepts and application in the real world.
More importantly, it was the best structured course I have ever had a chance to undergo on Coursera, the material has been extremely well thought out.
por Reynaldo V•
Mar 11, 2016
Very educational course. This was my first MOOC course, and my first actual course on Coursera, and I'm impressed by the quality and programming. I've been in digital marketing for more than a decade, and I still learned important information about this field.
por rohit r•
Jan 26, 2017
Professor Aric, the enthusiasm and energy you have put on building this course is laudable. No lectures during my studies have been so exciting as yours. Thank you professor and thank you coursera for giving us Prof. Aric. Would love to learn more from him.
por Marcel W•
Oct 27, 2015
I really loved this course. It was very diversified with different sources and mediums. The course teaches not only the basics and the current situation but also goes beyond and introduces new technologies that will have profounf impact on digital marketing.