Acerca de este curso: This course will cover the basic elements of designing and evaluating questionnaires. We will review the process of responding to questions, challenges and options for asking questions about behavioral frequencies, practical techniques for evaluating questions, mode specific questionnaire characteristics, and review methods of standardized and conversational interviewing.
Creada por: University of Michigan
Enseñado por: Frederick Conrad, Ph.D., Research Professor, Survey Methodology
Institute for Social Research
Enseñado por: Frauke Kreuter, Ph.D., Professor, Joint Program in Survey Methodology
Adjunct Research Professor, Institute for Social Research
| Información básica | Curso 3 de 7 en Survey Data Collection and Analytics Specialization |
| Compromiso | 4-8 hours/week |
| Idioma | English |
| Cómo aprobar | Aprueba todas las tareas calificadas para completar el curso. |
| Calificaciones del usuario |
Programa
SEMANA 1
Introduction and Unit 1: Overview of Standardized Interviewing
Introduction; Different types of questions, Measurement error in questions: Bias and variance; Standardized and conversational interviewing; From specifying a concept to asking questions
6 videos, 12 readings
- Reading: Slides Introduction
- Reading: Syllabus
- Reading: Help us learn more about you!
- Reading: Reading Assignments
- Reading: Enrollment Options
- Reading: Course Project and Peer Assessment
- Reading: Grading and Certification
- Reading: FAQs
- Reading: References/Resources
- Reading: Announcement Unit 1
- Vídeo: Types of Questions
- Vídeo: Measurement Error: Bias and Variance
- Vídeo: Standardized Interviewing
- Vídeo: Conversational Interviewing
- Vídeo: Concept Specification
- Reading: Slides Unit 1
- Reading: Notice for Auditing Learners: Assignment Submission
Calificado: Quiz #1
SEMANA 2
Unit 2: Response Process
Comprehension; Retrieval; Judgment; Response
4 videos, 2 readings
- Reading: Announcement Unit 2
- Vídeo: Response Process: Retrieval
- Vídeo: Response Process: Judgment
- Vídeo: Response Process: Response
- Reading: Slides Unit 2
Calificado: Quiz #2
SEMANA 3
Unit 3: Asking Factual Questions
Facts and quasi facts; Memory and recall; Asking sensitive questions; Mode, privacy and confidentiality
8 videos, 2 readings
- Reading: Announcement Unit 3
- Vídeo: Memory and Recall: Reporting Behavioral Frequencies
- Vídeo: Memory and Recall: Length of Reference Period
- Vídeo: Memory and Recall: Comprehension and Retrieval
- Vídeo: Asking Sensitive Questions
- Vídeo: Asking Sensitive Questions: Techniques
- Vídeo: Asking Sensitive Questions: Indirect Techniques
- Vídeo: Mode, Privacy, and Confidentiality
- Reading: Slides Unit 3
Calificado: Quiz #3
Calificado: Course Project
SEMANA 4
Unit 4: Measuring Attitudes
Context effects in attitude questions; Use of different scales; Offering don’t know options; Response order effects
7 videos, 2 readings
- Reading: Announcement Unit 4
- Vídeo: Attitude Questions: Context Effects
- Vídeo: Attitude Questions: Specific vs. General Evaluations
- Vídeo: Attitude Questions; Agree Disagree Scales
- Vídeo: Attitude Questions: Don't Know
- Vídeo: Attitude Questions: Order Effects
- Vídeo: All Questions: Response Options and Scales
- Reading: Slides Unit 4
Calificado: Quiz #4
SEMANA 5
Unit 5: Testing Questionnaires
Expert reviews and focus groups; Cognitive interviews; Behavior coding; Quantitative techniques
5 videos, 2 readings
- Reading: Announcement Unit 5
- Vídeo: Pretesting Techniques: Cognitive Interviews
- Vídeo: Behavior Coding
- Vídeo: Pretesting Techniques: Quantitative Techniques
- Vídeo: Pretesting Techniques - Other Techniques
- Reading: Slides Unit 5
Calificado: Quiz #5
SEMANA 6
Unit 6: Putting It All Together
The questionnaire from start to finish; Things to put at the end; Mode Choice: Implementations for layout; Self-administered questionnaires
6 videos, 3 readings
- Reading: Announcement Unit 6
- Vídeo: Motivated Underreporting: Reports from Selected Research Studies
- Vídeo: Main Questionnaire: Demographic Questions - Ending
- Vídeo: Mode Choice: Implications for Layout
- Vídeo: Self-Administered Questionnaires: Additional Requirements
- Vídeo: Summary: Unit by Unit Take-Home Points
- Reading: Slides Unit 6
- Reading: Post-Course Survey
Calificado: Final Exam
Preguntas Frecuentes
Cómo funciona
Coursework
Each course is like an interactive textbook, featuring pre-recorded videos, quizzes and projects.
Help from Your Peers
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Certificates
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Creadores
University of Michigan
The mission of the University of Michigan is to serve the people of Michigan and the world through preeminence in creating, communicating, preserving and applying knowledge, art, and academic values, and in developing leaders and citizens who will challenge the present and enrich the future.
Tarifa
| Comprar curso | |
|---|---|
| Accede a los materiales del curso | Disponible |
| Accede a los materiales con calificación | Disponible |
| Recibe una calificación final | Disponible |
| Obtén un Certificado de curso para compartir | Disponible |
Calificaciones y revisiones
I enjoyed the course, but:
- more real examples should be used and illustrated
and the measures should be taken that the revision of the assignment from the peers should be done in proper time. Because the attendant can not progress to other courses as the capstone course within the deadline of specialization purchase.
Useful, focused and complete content.
Great class for helping one lay out a proper review
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Great course! The opportunity to learn from a prestigious program in survey design and development is a plus!