Acerca de este Curso

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Resultados profesionales del estudiante

51%

comenzó una nueva carrera después de completar estos cursos

33%

consiguió un beneficio tangible en su carrera profesional gracias a este curso
Certificado para compartir
Obtén un certificado al finalizar
100 % en línea
Comienza de inmediato y aprende a tu propio ritmo.
Fechas límite flexibles
Restablece las fechas límite en función de tus horarios.
Aprox. 4 horas para completar
Inglés (English)
Subtítulos: Inglés (English)

Habilidades que obtendrás

Social NetworkViral MarketingMarketingMarketing Strategy

Resultados profesionales del estudiante

51%

comenzó una nueva carrera después de completar estos cursos

33%

consiguió un beneficio tangible en su carrera profesional gracias a este curso
Certificado para compartir
Obtén un certificado al finalizar
100 % en línea
Comienza de inmediato y aprende a tu propio ritmo.
Fechas límite flexibles
Restablece las fechas límite en función de tus horarios.
Aprox. 4 horas para completar
Inglés (English)
Subtítulos: Inglés (English)

Instructor

ofrecido por

Logotipo de Universidad de Pensilvania

Universidad de Pensilvania

Programa - Qué aprenderás en este curso

Calificación del contenidoThumbs Up97%(10,298 calificaciones)Info
Semana
1

Semana 1

1 hora para completar

What Makes Ideas Sticky?

1 hora para completar
8 videos (Total 39 minutos)
8 videos
Contagious: How Things Catch On6m
Making Messages Stick3m
Simple4m
Unexpected6m
Concrete5m
Credible5m
Emotional Stories6m
1 ejercicio de práctica
Attributes of Stickiness Quiz30m
Semana
2

Semana 2

1 hora para completar

How Social Influence Shapes Behavior

1 hora para completar
5 videos (Total 31 minutos)
5 videos
Normative Influence5m
Using Social Influence to Increase Success8m
When Social Influence is Anti-Social5m
Conformity or Divergence?3m
1 ejercicio de práctica
Theories and Practice of Social Persuasion Quiz30m
Semana
3

Semana 3

1 hora para completar

The Power of Word of Mouth

1 hora para completar
8 videos (Total 53 minutos)
8 videos
Why Word of Mouth Matters6m
Social Currency8m
Triggers6m
Emotion8m
Public4m
Practical Value4m
Stories9m
1 ejercicio de práctica
Strategies for Effective Referrals Quiz30m
Semana
4

Semana 4

1 hora para completar

Social Networks

1 hora para completar
6 videos (Total 23 minutos)
6 videos
What are Social Networks?6m
How Networks Shape the Spread of Information5m
Sprinkler vs. Waterfall Strategies3m
Social Ties and Active Sharing5m
Course Conclusion52s
1 ejercicio de práctica
Understanding Social Networking Behavior Quiz30m

Revisiones

Principales revisiones sobre VIRAL MARKETING AND HOW TO CRAFT CONTAGIOUS CONTENT

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Preguntas Frecuentes

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