Este curso forma parte de Programa especializado: Corporate Entrepreneurship: Innovating within Corporations

4.4
estrellas
80 calificaciones

Dr. James V. Green

9681 ya inscrito

ofrecido por

Programa especializado: Corporate Entrepreneurship: Innovating within CorporationsUniversidad de Maryland en College Park

Acerca de este Curso

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For an increasing number of established companies, creating new businesses and programs within the company is an imperative for success. Maturing technologies and aging product portfolios are requiring established companies to create, develop, and sustain innovative new initiatives. 
In this course, learners will develop knowledge on how to navigate the barriers to creating, developing, and sustain innovative new businesses and programs within established companies or organizations with an emphasis on:

• Introducing the skills for identifying and analyzing entrepreneurial ideas within a corporate environment;
• Examining entrepreneurial thinking within yourself and your colleagues with an awareness of entrepreneurial mindset, entrepreneurial motivations, and entrepreneurial behaviors;
• Cultivating seeing entrepreneurially within yourself and your colleagues with attention to industry conditions, industry status, macroeconomic change, and competition; and
• Championing acting entrepreneurially within the corporate environment with an understanding of value innovation and opportunity identification.

Try this course for FREE at https://www.coursera.org/learn/corporate-entrepreneurs-opportunity

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100 % en línea

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Curso 1 de 5 en

Programa Especializado - Corporate Entrepreneurship: Innovating within Corporations

Nivel principiante

Aprox. 23 horas para completar

Inglés (English)

Subtítulos: Francés (French), Portugués (europeo), Ruso (Russian), Inglés (English), Español (Spanish)

Fechas límite flexibles

Restablece las fechas límite en función de tus horarios.

Certificado para compartir

Obtén un certificado al finalizar

100 % en línea

Comienza de inmediato y aprende a tu propio ritmo.

Curso 1 de 5 en

Programa Especializado - Corporate Entrepreneurship: Innovating within Corporations

Nivel principiante

Aprox. 23 horas para completar

Inglés (English)

Subtítulos: Francés (French), Portugués (europeo), Ruso (Russian), Inglés (English), Español (Spanish)

Instructor

Calificación del instructor

3,91/5 (12 calificaciones)

Dr. James V. Green

Managing Director of Learning and Development

Maryland Technology Enterprise Institute

70.550 alumnos

12 cursos

ofrecido por

Universidad de Maryland en College Park

The University of Maryland is the state's flagship university and one of the nation's preeminent public research universities. A global leader in research, entrepreneurship and innovation, the university is home to more than 37,000 students, 9,000 faculty and staff, and 250 academic programs. Its faculty includes three Nobel laureates, three Pulitzer Prize winners, 47 members of the national academies and scores of Fulbright scholars. The institution has a $1.8 billion operating budget, secures $500 million annually in external research funding and recently completed a $1 billion fundraising campaign.

Programa - Qué aprenderás en este curso

Semana

Semana 1

3 horas para completar

Introduction to Developing Opportunities for Corporate Entrepreneurs

Examine the fundamentals of corporate entrepreneurship with attention to key enablers and the value of a structure to support corporate entrepreneurship

3 horas para completar

5 videos (Total 25 minutos), 6 lecturas, 1 cuestionario

5 videos

Preview of the Course5m

A brief history of corporate entrepreneurship4m

Key enablers of corporate entrepreneurship6m

Setting up a formal structure for corporate entrepreneurship3m

Preview of the Corporate Entrepreneurship Specialization4m

6 lecturas

Welcome to Developing the Opportunity for Corporate Entrepreneurs3m

Meet Dr. James V. Green5m

Connect with your Classmates3m

Our Recommended Textbook for the Course5m

The Lean Enterprise: How Corporations Can Innovate Like Startups10m

Accelerate Your Career with the #1 Online Master’s Degree for Corporate Innovators and Startup Entrepreneurs5m

Semana

Semana 2

6 horas para completar

Thinking Entrepreneurially

Examine entrepreneurial thinking within yourself and your colleagues with an awareness of entrepreneurial mindset, entrepreneurial motivations, and entrepreneurial behaviors

6 horas para completar

21 videos (Total 204 minutos), 5 lecturas, 3 cuestionarios

21 videos

Welcome to the Week2m

The Opportunity Analysis Canvas2m

What are entrepreneurial opportunities?11m

Asking for ideas from employees5m

What is strategic decision-making?9m

Why study strategic decision-making?6m

What is your decision-making style?7m

Designing a career path for corporate entrepreneurs7m

Do you have a high need for achievement?10m

How does individualism influence your decision-making?7m

Do you believe that you have control of your own destiny?9m

Are you able to effectively focus your time and resources?8m

Do friends characterize you as an optimist?9m

Do you have high self-efficacy?15m

Do you exhibit high cognitive motivation?10m

What is your tolerance for ambiguity?16m

Preparing for the pitfalls of corporate entrepreneurship5m

Do you have the confidence to attempt the difficult?7m

What is your risk tolerance?21m

Are your interpersonal skills well developed?10m

Are you rich in social capital?16m

5 lecturas

The Opportunity Analysis Canvas10m

Resource Revolution: How to Capture the Biggest Business Opportunity in a Century10m

3 ejercicios de práctica

Challenge Activity30m

Semana

Semana 3

10 horas para completar

Seeing Entrepreneurially

Cultivate seeing entrepreneurially within yourself and your colleagues with attention to industry conditions, industry status, macroeconomic change, and competition

10 horas para completar

16 videos (Total 174 minutos), 4 lecturas, 3 cuestionarios

16 videos

Welcome to the Week1m

What impact do knowledge conditions have in your industry?16m

Are the demand conditions in your industry favorable?20m

What is the lifecycle stage of your industry?15m

Is the industry capital intensive?14m

Is the industry advertising intensive?13m

Are you trying to enter a concentrated market?5m

What is the average size of a company in the industry?12m

What demographic changes are creating new market needs?11m

What psychographic changes are opportunistic?8m

What technical advancements are emerging?11m

What societal changes are presenting new opportunities?6m

What political and regulatory forces will influence the market?8m

How does the learning curve influence your success?10m

What complementary assets are critical to develop?11m

What is the reputation of your competitors?7m

4 lecturas

The Opportunity Analysis Canvas10m

Semana

Semana 4

5 horas para completar

Acting Entrepreneurially

Champion acting entrepreneurially within the corporate environment with an understanding of value innovation and opportunity identification

5 horas para completar

12 videos (Total 88 minutos), 4 lecturas, 2 cuestionarios

12 videos

Welcome to the Week1m

What is value innovation?6m

What existing factors can you eliminate?6m

Where can you reduce factors and not reduce value?5m

Which factors can you raise above competitors?8m

What new factors can you create?5m

Is the problem real?7m

Does your solution create value for your stakeholders?9m

Is your advantage superior and sustainable?15m

Can you build the right team at the right time?15m

Assembling and unleashing a diverse workforce2m

Final Thoughts3m

4 lecturas

The Opportunity Analysis Canvas10m

Accelerate Your Career with the #1 Online Master’s Degree for Corporate Innovators and Startup Entrepreneurs5m

1 ejercicio de práctica

Challenge Activity30m

Reseñas

4.4

16 reseña

5 stars
65,85 %
4 stars
19,51 %
3 stars
8,53 %
2 stars
3,65 %
1 star
2,43 %

Principales reseñas sobre DEVELOPING THE OPPORTUNITY FOR CORPORATE ENTREPRENEURS

por YE30 de abr. de 2021

Excellent entrepreneurial management , startup Ideas and Corporate entrepreneurship PLUS great book of The Opportunity Analysis Canvas, James V. Green. Regards,\n\nYasin Nur Esmael,

por MS9 de feb. de 2018

You guys are great.Just love each every time i spent listing these lectures. Thank you Coursera

Ver todas las reseñas

Acerca de Programa especializado: Corporate Entrepreneurship: Innovating within Corporations

For an increasing number of established companies, creating new business opportunities within the company is an imperative for success. Maturing technologies and aging product portfolios are requiring companies to create, develop, and sustain innovative new businesses. The Corporate Entrepreneurship Specialization is designed for those interested in learning how to innovate and apply entrepreneurship principles in the corporate setting.

Learners will develop knowledge on how to navigate the barriers to creating, developing, and sustaining innovative new businesses or initiatives within existing companies. These new activities rarely fit neatly within well-established systems, processes, and cultures. Learners will develop the skills, and learn the tools and best practices, for identifying and developing the entrepreneurial opportunities, building business models, creating strategies for leading innovation, and financing innovation. These four topics comprise the four courses of the Corporate Entrepreneurship Specialization, along with a final project. The Corporate Entrepreneurship Specialization is for individuals who are charged and/or inspired to develop and lead new businesses within established companies. It's specifically designed for junior- and middle-managers with the the opportunity, or responsibility, to start new businesses or initiatives within their company or division, in any industry, and in any country.

Corporate Entrepreneurship: Innovating within Corporations

Preguntas Frecuentes

¿Cuándo podré acceder a las lecciones y tareas?
El acceso a las clases y las asignaciones depende del tipo de inscripción que tengas. Si tomas un curso en modo de oyente, verás la mayoría de los materiales del curso en forma gratuita. Para acceder a asignaciones calificadas y obtener un certificado, deberás comprar la experiencia de Certificado, ya sea durante o después de participar como oyente. Si no ves la opción de oyente:
es posible que el curso no ofrezca la opción de participar como oyente. En cambio, puedes intentar con una Prueba gratis o postularte para recibir ayuda económica.
Es posible que el curso ofrezca la opción 'Curso completo, sin certificado'. Esta opción te permite ver todos los materiales del curso, enviar las evaluaciones requeridas y obtener una calificación final. También significa que no podrás comprar una experiencia de Certificado.
¿Qué recibiré si me suscribo a este Programa especializado?
Cuando te inscribes en un curso, obtienes acceso a todos los cursos que forman parte del Programa especializado y te darán un Certificado cuando completes el trabajo. Se añadirá tu Certificado electrónico a la página Logros. Desde allí, puedes imprimir tu Certificado o añadirlo a tu perfil de LinkedIn. Si solo quieres leer y visualizar el contenido del curso, puedes auditar el curso sin costo.
¿Hay ayuda económica disponible?
Sí, Coursera ofrece ayuda económica a los estudiantes que no pueden pagar la tarifa. Solicítala haciendo clic en el enlace de Ayuda económica que está debajo del botón “Inscribirse” a la izquierda. Se te pedirá que completes una solicitud. Recibirás una notificación en caso de que se apruebe. Deberás completar este paso para cada uno de los cursos que forman parte del Programa especializado, incluido el proyecto final. Obtén más información.

¿Tienes más preguntas? Visita el Centro de Ayuda al Alumno.

Developing the Opportunity for Corporate Entrepreneurs

Acerca de este Curso

Instructor

Dr. James V. Green

ofrecido por

Universidad de Maryland en College Park

Programa - Qué aprenderás en este curso

Semana 1

Introduction to Developing Opportunities for Corporate Entrepreneurs

Semana 2

Thinking Entrepreneurially

Semana 3

Seeing Entrepreneurially

Semana 4

Acting Entrepreneurially

Reseñas

Principales reseñas sobre DEVELOPING THE OPPORTUNITY FOR CORPORATE ENTREPRENEURS

Acerca de Programa especializado: Corporate Entrepreneurship: Innovating within Corporations

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Developing the Opportunity for Corporate Entrepreneurs

Acerca de este Curso

Instructor

Dr. James V. Green

ofrecido por

Universidad de Maryland en College Park

Programa - Qué aprenderás en este curso

Semana 1

Introduction to Developing Opportunities for Corporate Entrepreneurs

Semana 2

Thinking Entrepreneurially

Semana 3

Seeing Entrepreneurially

Semana 4

Acting Entrepreneurially

Reseñas

Principales reseñas sobre DEVELOPING THE OPPORTUNITY FOR CORPORATE ENTREPRENEURS

Acerca de Programa especializado: Corporate Entrepreneurship: Innovating within Corporations

Preguntas Frecuentes

Coursera Footer

Comienza o impulsa tu carrera profesional

Buscar temas populares

Mejora las habilidades de tu equipo

Obtén un título de grado o un certificado en línea

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Comunidad

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