Acerca de este Curso

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Certificado para compartir
Obtén un certificado al finalizar
100 % en línea
Comienza de inmediato y aprende a tu propio ritmo.
Fechas límite flexibles
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Nivel principiante
Aprox. 8 horas para completar
Inglés (English)

Qué aprenderás

  • Recall and explain a lexicon of key terms relating to form, meaning, and audience, and apply them successfully within an appraisal of graphic design

  • Establish and articulate criteria for successful outcomes in a design project that are not limited by personal taste.

  • Employ various ways of talking about visual form, meaning, and context for a given work of design in an objective way. 

  • Develop an ability to engage with a work of design in an objective way.

Habilidades que obtendrás

Visual CommunicationGraphic Design
Certificado para compartir
Obtén un certificado al finalizar
100 % en línea
Comienza de inmediato y aprende a tu propio ritmo.
Fechas límite flexibles
Restablece las fechas límite en función de tus horarios.
Nivel principiante
Aprox. 8 horas para completar
Inglés (English)

ofrecido por

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Instituto de Artes de California

Programa - Qué aprenderás en este curso

Calificación del contenidoThumbs Up98%(2,430 calificaciones)Info
Semana
1

Semana 1

25 minutos para completar

Week 1: Course Orientation and Overview

25 minutos para completar
4 videos (Total 9 minutos), 7 lecturas
4 videos
Defining Critique2m
Using the Lexicon and the Critique Framework2m
Who this course is for1m
7 lecturas
About the Critique Framework2m
How to Pass This Course5m
Instructor Presence and Staff Support 1m
Forum Guidelines2m
Requesting Peer Reviews2m
Academic Integrity2m
About CalArts and the Program in Graphic Design2m
2 horas para completar

Week 1: Audience/Context/Culture

2 horas para completar
5 videos (Total 29 minutos), 2 lecturas, 2 cuestionarios
5 videos
Thinking Through Making Form6m
Audience5m
Visual Language & Cultural Hierarchy10m
Agenda and function4m
2 lecturas
Lexicon and Bibliography: Audience/Context/Culture2m
Instructor Critique: Audience/Culture/Context5m
1 ejercicio de práctica
Audience / Context / Culture15m
Semana
2

Semana 2

2 horas para completar

Week 2: Basics of Form

2 horas para completar
11 videos (Total 72 minutos), 2 lecturas, 1 cuestionario
11 videos
Introduction: Basics of Visual Form3m
Visual Contrast: Scale, Shape, Color, and Value5m
Visual Contrast: Line, Texture, Direction, and Movement6m
Contrast and Visual Hierarchy13m
Legibility and Readability4m
Sharpening and Leveling14m
Composition: Figure/Ground (from Introduction to Imagemaking)2m
Case Study/Demonstration Critique 1: April Greiman poster8m
Case Study/Demonstration Critique 2: Raymond Scott Poster6m
Case Study/Demonstration Critique 3: Superbad poster6m
2 lecturas
Lexicon and Bibliography: Basics of Form2m
Case Study/Demonstration Critiques: Introduction2m
1 ejercicio de práctica
Basics of Form15m
Semana
3

Semana 3

2 horas para completar

Week 3: Meaning and Concept

2 horas para completar
5 videos (Total 28 minutos), 2 lecturas, 2 cuestionarios
5 videos
Denotation and Connotation3m
Visual Icons, Similes, Symbolism, Metaphors, and Themes5m
Cliche, Pastiche, Appropriation, Parody, and Satire6m
Narrative / Sequence / Storytelling10m
2 lecturas
Lexicon and Bibliography: Meaning and Concept2m
Instructor Critique: Narrative/Sequence5m
1 ejercicio de práctica
Meaning and Concept30m
Semana
4

Semana 4

2 horas para completar

Week 4: Synthesis: Critique and Effective Design

2 horas para completar
7 videos (Total 25 minutos)
7 videos
Agenda and Authorship6m
Why does design look contemporary?4m
Synthesizing the Lexicon, Part 11m
Synthesizing the Lexicon, Part 24m
Synthesizing the Lexicon, Part 32m
Synthesizing the Lexicon, Part 43m
1 ejercicio de práctica
Synthesis20m

Reseñas

Principales reseñas sobre THE LANGUAGE OF DESIGN: FORM AND MEANING

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Preguntas Frecuentes

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