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Back to Entrepreneurship 3: Growth Strategies

Learner Reviews & Feedback for Entrepreneurship 3: Growth Strategies by University of Pennsylvania

4.8
stars
1,396 ratings

About the Course

Start-ups are designed to grow quickly, but successful start-ups grow smart. This course is designed to provide you with an understanding of the essential elements of successful scaling, including an overview of demand generation, customer acquisition, adoption, diffusion and forecasting demand. You’ll also learn how to market effectively using best practices of digital marketing, social media, PR, SEO, and pricing. Finally, you’ll cover the nuts and bolts of building a sales process, partnerships and supply relationships, and examine the crucial components of attracting, developing and retaining talent. By the end of this course, you’ll have an outline of an expansion strategy for your idea or enterprise, and also be ready for Entrepreneurship 4: Financing and Profitability...

Top reviews

HA

Jul 27, 2019

To all the professors: My Hearty thanks for developing this course. Got a vast knowledge on how to grow & scale the new found venture. Looking forward complete the certification & capston project

VL

Jun 26, 2019

The course is very useful for entrepreneurs. For me it is much more information intense than Entrepreneurship 4. It's worth to review certain topics when you actually run the company.

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1 - 25 of 169 Reviews for Entrepreneurship 3: Growth Strategies

By Mr. A A

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Dec 14, 2016

A tyro that I am can easily say that Entrepreneurship is all about generating ideas, grooming, nurturing and seeing it to fruition. taking it from dream to reality. It becomes acceptable to the people because it is useful to the. But then, how does one reach this milestone? It is by calculated and deliberate use of the mix and interplay of the processes of Communication, Advertising and Marketing. I am still learning though, I hope to have a firm grip of it and use it to my advantage and for the benefit of others.

I count myself blessed to have come in contact with Great People like all of you at WHARTON and University of Pennsylvania,especially my professors. It is of special note to me that those energy flowing across my mind like a fluid can be tapped, nurtured, groomed and raised to fruition. I am on it.

Since I started with you, my mouth has not closed. I have been talking to my colleagues. Although they are a bit difficult, I talk to them nonetheless. Thank you.

By Michael S O

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Jul 3, 2022

Amazing information. Already have my MBA great review and new information. Thank you for making it available. Also good to helo learn and review how to best study

By Andrés C A

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Mar 30, 2019

It helps a lot if you´re launching your own business. I defintely applied what I learned about this course to my company.

By William S

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Oct 25, 2016

I love all of the courses and the great thing is I have been able to use them as I have been working through them.

By Jan V M

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Jan 4, 2019

Very good course. The cultural / hiring section in particular was outstanding.

By Amany M

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Nov 15, 2017

Week 3 was tough but very useful will sure go back to the material again.

By Elba N G A

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Apr 13, 2019

Excellent, I have learned to how to growth up your entrepreneur.

By Ernesto R

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Mar 19, 2019

Thanks all the teachers for the usefull information

By Deleted A

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Jan 3, 2019

great course well structured information

By Gautam B

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Dec 5, 2018

Great insights !

By Hayder S

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Jan 21, 2019

Practical

By Luis A L

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Mar 4, 2019

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By Josefin S

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Apr 4, 2019

This course has been useful for me (newly appointed CEO) as a means to refresh knowledge and help me prioritize and structure my work. It's given me tools to analyse my business as well as the road ahead. The feedback is that the lectures are too long. I've studied a couple of courses here at Coursera, and the information sticks better when split into shorter introductions and more quizzes.

By OZGE Y

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Apr 6, 2020

It was a very helpful and successful education. The instructors were great. Some of the lessons were a little bit too long. Other than that the index was perfect. Thank you

By Opeyemi T

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Oct 20, 2020

Learnt a lot on this course and believe it will help as I start my business as a start up consultant

By Chris C L C

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Dec 24, 2018

Great compilation of materials and easy to understand basic concepts

By Maria B

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Apr 17, 2020

I got this course to develop entrepreneurial skills and maybe improve them as I only have minimal experience in this field. The First and probably the second part out of this five-part course was relatively easy to follow along. An effort has been made. to cover the fundamentals for a beginner however as I moved along I found it harder to grasp on the key concepts.

Apart from Karl Urlich and to some extent Kartik, the rest of the instructors are not explicit enough in delivering the key concept. Dr. David I believe wasn't able to all of the key concepts clear enough for a person of my intellect to understand. Overall some difficult concepts have been included in the course but not enough effort has been made to make all of them easily understandable for a person without a business education background.

By William H R

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May 20, 2016

Tons of value in this course for free!

My favorite parts:

+ Consumer psychology principles (in price discrimination lecture)

+ Public relations lecture (and the talk about the PR "food chain")

+ Product diffusion and adoption lecture and model (to estimate how quickly a product could spread)

+ two sided markets (really illustrates and makes this concept more concrete!)

I just wish that non-paying students could also take the quizzes to at least see if they fully grasped the concepts being taught. Either way, I'm still thankful to have free access to so many ideas and concepts to improve myself and my business!

By Michael B

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Sep 10, 2017

Considerably more content than the previous courses. More advanced. Learned about reasons a product would take off and how to improve, broad marketing foundation, pricing related information, preferred company structure / inter-work culture past just hiring someone to work, and decision / management delegation and at what stages the company should delegate them out.

By Joanne

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Sep 3, 2016

I learned so much in this course. I am using it now as part of my "down-time" from studying as I prepare for case interviews for a position I am going for at a consulting firm. This gave me insight that I didn't know and has inspired me to pursue an MBA in the future. Wharton is definitely one of my top contenders.

By Adán R

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May 14, 2017

The course is a concise guide for entrepreneurs looking to grow their business. I particularly enjoyed learning about internal processes that contribute to reinforcing the company in order for it to grow solidly. Thanks for everything Wharton and Coursers and I will hopefully see you in the next course!

Adán

By Byron D

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Jun 2, 2020

Great course in the Entrepreneurship Specialization. It gives you the realm of things to consider once you launch so you'll have the best way to succeed. It's condensed, so really learning and knowing will need putting necessary process, structure and approaches to practice, which this segment outlines.

By Anu T

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Mar 24, 2020

I really enjoyed this course as it taught me all the different aspects of being an entrepreneur. Right from pricing of the product to hiring & retention and social media marketing. All these which i've been keen to explore at this stage of my work right now. Thank you! All the moderators were brilliant.

By Conrad B

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Mar 13, 2020

Course was intense, I struggled especially customer life time formula but I enjoyed the whole course. AS an entrepreneur and small business owner in Africa, the course has brought in new dimensions, feeling and a good sense of knowledge on just how best I should go about my business growth path.

By JUAN C P B Y M

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Sep 15, 2020

Highly recommended, as I consider that I know the concepts entirely within this course, but the angle from which this course develops them challenged me to improve several aspects aimed at business growth, especially speaking of digital marketing techniques appropriately implemented.