This course equips you with critical content creation and management skills. You’ll learn how to create effective social media posts and how to create a strong brand to help you build a social media presence. You’ll also learn how to establish an ongoing process to manage your content. This includes setting up a content calendar, managing and moderating your posts, analyzing data for insights and iteration, and how to increase post effectiveness. You will end the course with real-world application of your skills through a content management project.
Este curso forma parte de Certificado profesional de Marketing en redes sociales de Meta
Acerca de este Curso
No experience is needed to start this course.
Prerequisite: Introduction to Social Media Marketing, the first course in this specialization.
¿Podría tu empresa beneficiarse de la capacitación de los empleados en las habilidades más demandadas?
Prueba Coursera para negociosQué aprenderás
How to establish and manage a social media presence
How to create a brand, tone, and voice for a social media presence
How to manage a content calendar for a social media presence
How to evaluate the performance of content on social media and how to iterate on that performance
Habilidades que obtendrás
- Content Development
- content management
- Social Media Marketing
- Content Marketing
- Marketing Content Development
No experience is needed to start this course.
Prerequisite: Introduction to Social Media Marketing, the first course in this specialization.
¿Podría tu empresa beneficiarse de la capacitación de los empleados en las habilidades más demandadas?
Prueba Coursera para negociosOfrecido por
Comienza a trabajar para obtener tu licenciatura.
Programa - Qué aprenderás en este curso
Establish Your Presence
Social Media Content
Social Media Content Management
Evaluate Your Efforts
Reseñas
- 5 stars88,99 %
- 4 stars8,88 %
- 3 stars1,33 %
- 2 stars0,35 %
- 1 star0,43 %
Principales reseñas sobre ADMINISTRACIÓN DE LAS REDES SOCIALES
This course has be very helpful for me to know more about managing a social media, thank you.
but l haven't recived my ceriteficat so l would really like to have a respond on this.
Loved all the information that was provided in this course. I'm a visual person, so I love the fact that we get to practice what we learn as we go. Makes things much clearer. Thank you!
Iam really happy I chose social media marketing as my course.they have very unique way of teaching and now I'm aware of so many different ways and tricks to grow on a business page. Thank you so much❤
I liked the teacher of the course ! Her voice, accent, intonation were clear. She is the best speaker that I have seen so far. Thanks for such insightful course!!!! I already recommended on Linkedln.
Acerca de Certificado profesional de Marketing en redes sociales de Meta

Preguntas Frecuentes
¿Cuándo podré acceder a las lecciones y tareas?
¿Qué recibiré si me suscribo a este Certificado?
Can I receive university credit for completing this course?
¿Tienes más preguntas? Visita el Centro de Ayuda al Estudiante.