Chevron Left
Volver a Strategic Management

Strategic Management, Copenhagen Business School

4.7
2,035 calificaciones
475 revisiones

Acerca de este Curso

The world of business strategy is in transition. What used to work doesn't anymore -- not necessarily. This course prepares you to think strategically in an age when companies like Apple, Google, and Microsoft have become more valuable (in market cap terms) than companies like Exxon. Today, business value and competitive advantage arise more often from consumer perceptions of what is "cool" than from physical assets or economies of scale. In this course -- the first of a three-course specialization tailored specifically for the age of creativity and innovation -- you will gear up for the challenges of strategy formulation and implementation in a 21st century business. After taking the course, you'll be able to: - Explain why "doing" strategy is considered "the high point of managerial activity" (Mintzberg); - Recognize and avoid the old, tired ideas about strategy that are still out there, so you can adopt fresher, better ideas; - Point out how doing strategy has changed because of advancing technology and globalization; - Prepare for the Capstone Project for the Strategic Management and Innovation Specialization...

Principales revisiones

por TV

Sep 21, 2016

I liked the course a lot, the references were great and gave me great insight about Strategic Management. The lecturer was really good, specially if you compare him to the one in Strategy Formulation.

por S

May 13, 2017

Awesome Course. Very well explanation of the concepts and the material content is fabulous. I will definitely recommend this course to my contacts who are interested in pursuing business strategy.

Filtrar por:

463 revisiones

por Mohammed Abu shawareb

Dec 15, 2018

very Good courses !! well done .

I would prefer if there one case study and they apply on it he strategic theory which in the course (in to out of out to in ) which will demonstrate how we can apply the theory in practice.

thanks

por Ingrid Wootton

Dec 06, 2018

This course is pure joy! Varied, interesting, intense. I can't put the computer down!

por Pacutho Sarah Anyaliel

Dec 04, 2018

The course content was very pertinent to current situations and clearly presented. Opened my eyes to a lo in my present position.

por Peter Hartwig

Dec 03, 2018

Great material, I'm picking up a lot of things. My only thing is that the quizzes seem to have been written to be riddles more than questions.

por Bruno Saraiva de Castro Chaves

Nov 22, 2018

Adquirir conhecimento e conhecer novas práticas, são fundamentais!

O conteúdo é muito interessante e desafiador!

por Orkun Uygur

Nov 20, 2018

Thank you Professor R.Austin. Great Course

por Federico Vitali

Nov 19, 2018

One of the best courses I took on Coursera. Highly engaging.

por Ramakrishnan Bashyam

Nov 04, 2018

The course had some case scenarios to deal with and learn. I did learn some aspects, but some of the aspects are very generic and logical.

por HANDINA,James

Nov 03, 2018

E

por Phụng Nguyễn Phước

Nov 02, 2018

Good way to improve your business