Acerca de este Curso

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Resultados profesionales del estudiante

40%

comenzó una nueva carrera después de completar estos cursos

26%

consiguió un beneficio tangible en su carrera profesional gracias a este curso
Certificado para compartir
Obtén un certificado al finalizar
100 % en línea
Comienza de inmediato y aprende a tu propio ritmo.
Fechas límite flexibles
Restablece las fechas límite en función de tus horarios.
Aprox. 11 horas para completar
Inglés (English)

Habilidades que obtendrás

Strategic ManagementStrategic ThinkingStrategic PlanningBusiness Strategy

Resultados profesionales del estudiante

40%

comenzó una nueva carrera después de completar estos cursos

26%

consiguió un beneficio tangible en su carrera profesional gracias a este curso
Certificado para compartir
Obtén un certificado al finalizar
100 % en línea
Comienza de inmediato y aprende a tu propio ritmo.
Fechas límite flexibles
Restablece las fechas límite en función de tus horarios.
Aprox. 11 horas para completar
Inglés (English)

ofrecido por

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Escuela de Negocios de Copenhague

Programa - Qué aprenderás en este curso

Calificación del contenidoThumbs Up97%(22,670 calificaciones)Info
Semana
1

Semana 1

5 minutos para completar

A 21st Century Approach to Business Strategy

5 minutos para completar
2 videos (Total 5 minutos)
2 videos
Introduction to the Course3m
5 horas para completar

What is strategy? And why do we care about it?

5 horas para completar
10 videos (Total 39 minutos), 9 lecturas, 5 cuestionarios
10 videos
What Strategy Is...continued3m
What Strategy Is...more examples1m
What Strategy Is...Still More1m
What Strategy Is...Conclusions46s
What's a Strategic Situation (and what isn't)?9m
Strategy's Most Famous Thought Leader: Michael Porter1m
The Main Ideas in Porter's "What is Strategy?"3m
Criticisms of Porter's Strategy as Position Approach5m
The Alternative View: Strategy as Capability6m
9 lecturas
More on Embrace, Extend, and Extinguish10m
Apple iPod + iTunes and Yael Naim10m
Oldest McDonalds Video10m
A Strategic Ploy?10m
Summary of Mintzberg's Five Ps of Strategy10m
Prisoner's Dilemma Matrices10m
More on the Prisoner's Dilemma10m
Michael Porter's "What is Strategy?"10m
Mintzberg vs Porter10m
5 ejercicios de práctica
The Meanings of "Strategy"30m
Recognizing Strategic Situations30m
What do YOU think?30m
Which way do YOU lean?30m
Strategy as Position vs Capability30m
Semana
2

Semana 2

2 horas para completar

The Evolution of Strategy...Past Progress, Past Mistakes

2 horas para completar
5 videos (Total 42 minutos), 5 lecturas, 1 cuestionario
5 videos
Strategy, Scripted and Programmed9m
The BCG Matrix and Growth Curve11m
Strategy as Multi-faceted Analysis7m
What We Can Learn...4m
5 lecturas
The military antecedents of business strategy10m
Critiques of Strategic Planning10m
BCG's Big Ideas10m
Post Mortems for Porter's Approach?10m
Where the History of Business Strategy Leaves Us10m
1 ejercicio de práctica
Learning from the History of Business Strategy30m
Semana
3

Semana 3

2 horas para completar

Changing World, Changing Strategies

2 horas para completar
5 videos (Total 43 minutos), 5 lecturas, 1 cuestionario
5 videos
How Products, Services, and Work Now Move Easily Around the Globe10m
How the Competitive Game Shifts in a Globalized World6m
The World's Most Sophisticated Differentiation Strategies?11m
Aesthetics...the Last Frontier of Sustainable Advantage?7m
5 lecturas
Internet Growth, Shipping Traffic Growth10m
The Realities of the Globalised World10m
Examples of Shifts to Differentiation Strategies - Wal-Mart, McDonalds10m
The Future of Competitive Strategy? The Example of Vipp10m
Hyper Competition and Hyper Differentiation Described10m
1 ejercicio de práctica
Strategic Implications of Changes in the World30m
Semana
4

Semana 4

2 horas para completar

Capstone Project Intro -- Strategy in a 21st Century Creative Company

2 horas para completar
5 videos (Total 11 minutos), 4 lecturas, 1 cuestionario
5 videos
e-Types execs explaining how they think about their business2m
A Major Controversy - At Stake: The Future and Soul of the Company4m
e-Types partners debating which design to present to TD1m
Questions We Ask You To Consider...1m
4 lecturas
Some Samples of e-Types Work10m
IMPORTANT Additional Details on Your Final Assignment10m
References and Additional Resources10m
One last thing...10m

Reseñas

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Acerca de Programa especializado: Strategic Management and Innovation

Strategic Management and Innovation

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