Drivers of Price Elasticity: Competitors' Prices

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Del curso dictado por Universidad de Virginia
Cost and Economics in Pricing Strategy
142 ratings
Universidad de Virginia
142 ratings
Curso 1 de 4 en SpecializationPricing Strategy Optimization
De la lección
Common Pricing Metrics: Elasticities

Conoce a los instructores

  • Jean Manuel Izaret
    Jean Manuel Izaret
    Senior Partner and Managing Director, Leader of BCG’s Global Pricing Practice
  • Thomas Kohler
    Thomas Kohler
    Associate Director, Pricing
    Marketing, Sales & Pricing Practice
  • Ronald T. Wilcox
    Ronald T. Wilcox
    NewMarket Corporation Professor of Business Administration & Senior Associate Dean for Degree Programs
    Marketing

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