Get the tools you need to analyze, evaluate and recommend specific actions organizations can take to grow their value and avoid common growth pitfalls. In this course, developed at the Darden School of Business at the University of Virginia and taught by top-ranked faculty, you will learn to determine how best to build value, whether by scaling existing markets, entering established markets or creating new markets through innovation and acquisitions.
Este curso forma parte de Programa especializado: Estrategia de Negocios
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Programa especializado: Estrategia de NegociosUniversidad de VirginiaAcerca de este Curso
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Fechas límite flexibles
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Certificado para compartir
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100 % en línea
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Curso 3 de 5 en
Aprox. 11 horas para completar
Inglés (English)
Subtítulos: Árabe (Arabic), Francés (French), Portugués (europeo), Italiano, Vietnamita, Coreano, Alemán (German), Ruso (Russian), Inglés (English), Español (Spanish)
Qué aprenderás
How to identify and evaluate opportunities to scale an organization
How to enter new markets and apply game theory to analyze, assess, and respond to competitors
How to assess the impact of a potential merger and acquisition and avoid common pitfalls of this type of growth
How to unlock the keys to innovation, from building an innovative capability to adding value from innovation to determining an innovation strategy
Habilidades que obtendrás
- Mergers And Acquisitions (M&A)
- innovation strategy
- Strategic Thinking
- Business Strategy
- growth strategy
Fechas límite flexibles
Restablece las fechas límite en función de tus horarios.
Certificado para compartir
Obtén un certificado al finalizar
100 % en línea
Comienza de inmediato y aprende a tu propio ritmo.
Curso 3 de 5 en
Aprox. 11 horas para completar
Inglés (English)
Subtítulos: Árabe (Arabic), Francés (French), Portugués (europeo), Italiano, Vietnamita, Coreano, Alemán (German), Ruso (Russian), Inglés (English), Español (Spanish)
ofrecido por
Universidad de Virginia
A premier institution of higher education, The University of Virginia offers outstanding academics, world-class faculty, and an inspiring, supportive environment. Founded by Thomas Jefferson in 1819, the University is guided by his vision of discovery, innovation, and development of the full potential of students from all walks of life. Through these courses, global learners have an opportunity to study with renowned scholars and thought leaders.
Programa - Qué aprenderás en este curso
3 horas para completar
Growth through Scaling
Strategic growth is intentional, proactive, and consistent with a company's purpose. Taking advantage of economies of scale--growing a business by doing more of what it's already doing--is a conceptually easy but operationally complex approach to business growth. In this module, you will learn the Scenario Planning tool to identify and evaluate opportunities to scale an organization. With this tool, you'll have an effective means to understand when and where to grow and how to get there.
3 horas para completar
12 videos (Total 78 minutos), 4 lecturas, 1 cuestionario
1 hora para completar
Growth through Entry
Growth through entry--whether by offering new products in existing markets or offering the same products in new markets--doesn't happen in isolation. Multiple firms compete for these markets and so any discussion of growth through entry has to look at the impact of rivalry. In this module, you'll learn how to apply game theory to analyze, assess, and respond to competitors. With the payoff matrices tool, you'll be able to evaluate options and determine an effective position.
1 hora para completar
8 videos (Total 48 minutos)
2 horas para completar
Growth through Acquisition
Mergers and acquisitions (M&A) are common--but rarely successful--ways firms attempt to grow their business. In this module, we'll show you the pros and cons of M&A, suggest valid alternatives, and outline effective M&A strategies. Using the Acquisitions Analysis tool, you'll be able to assess the impact of a potential M&A and avoid common pitfalls of this type of growth.
2 horas para completar
12 videos (Total 65 minutos)
5 horas para completar
Growth through Innovation
Introducing new ideas, processes, and products that disrupt the market is another common growth strategy. In this module, we'll unlock the keys to innovation, from building an innovative capability to appropriating value from innovation to determining an innovation strategy. Using the Real Options Analysis tool, we'll show you how to grow through innovation and good practices for doing so. The Intel Corporate Venturing case provides an opportunity for you to practice this tool and apply course concepts to a real-world scenario.
5 horas para completar
11 videos (Total 51 minutos), 1 lectura, 2 cuestionarios
Reseñas
- 5 stars78,73 %
- 4 stars18,01 %
- 3 stars2,27 %
- 2 stars0,16 %
- 1 star0,81 %
Principales reseñas sobre BUSINESS GROWTH STRATEGY
por DM1 de ago. de 2022
Excellent course built to learn via online with clear understanding and concepts that can be implemented in real life scenarios for business growth opportunities through various methods.
por PP12 de jul. de 2020
It was pleasure and helpful to know the strategies of the business world. Anew picture all together for the students like us which will be helpful to gain knowledge.
por SR21 de sep. de 2016
Very good followup course .. Doing this course provides an order and clarity to the thought process towards growth
por CC23 de ago. de 2020
Great course that looks into different growth strategies with information on some valuable tools that can be used broadly
Acerca de Programa especializado: Estrategia de Negocios
This Specialization covers both the dynamics and the global aspects of strategic management. You'll learn how to evaluate industry evolution, build and sustain competitive advantage, formulate and assess business strategies, and align efforts to organizational strategy. In the final Capstone Project, you’ll apply your skills by creating a comprehensive Strategic Analysis for an existing business or a venture of your own.
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