Acerca de este Curso
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Fechas límite flexibles

Restablece las fechas límite en función de tus horarios.

Nivel principiante

Some familiarity with business is helpful, but not required.

Aprox. 13 horas para completar

Sugerido: 4 weeks of study, 2-6 hours/week...

Inglés (English)

Subtítulos: Inglés (English), Coreano, Árabe (Arabic)

Qué aprenderás

  • Check

    The dynamics of competition, the competitive life cycle, and strategies to survive and thrive through industry disruption

  • Check

    Internationalization strategies, how, where, and when to enter foreign markets, and foreign direct investment

  • Check

    How businesses compete across industries, the value of being in different markets, and the right degree of diversification

  • Check

    Stakeholder management and how engaging with non-capital stakeholders can create value

Habilidades que obtendrás

Strategic ManagementStrategic ThinkingBusiness Strategybusiness competition
Los estudiantes que toman este Course son
  • Business Developers
  • Operations Managers
  • Marketing Specialists
  • Financial Analysts
  • Consultants

100 % en línea

Comienza de inmediato y aprende a tu propio ritmo.

Fechas límite flexibles

Restablece las fechas límite en función de tus horarios.

Nivel principiante

Some familiarity with business is helpful, but not required.

Aprox. 13 horas para completar

Sugerido: 4 weeks of study, 2-6 hours/week...

Inglés (English)

Subtítulos: Inglés (English), Coreano, Árabe (Arabic)

Programa - Qué aprenderás en este curso

Semana
1
3 horas para completar

Dynamic Strategy

9 videos (Total 58 minutos), 5 lecturas, 1 cuestionario
9 videos
The Dynamic Capabilities Perspective6m
Introduction to the Competitive Life Cycle8m
Competitive Life Cycle: Common Patterns9m
Why Incumbent Firms Fail or Survive8m
Competitive Life Cycle Analysis7m
Module Lessons1m
Strategist's Toolkit: Competitive Life Cycle Analysis3m
Sony PlayStation 4 Case Debrief8m
5 lecturas
Course Overview10m
Course Requirements10m
Get to Know Your Classmates10m
Using the Discussion Forums10m
Sony PlayStation 4: Aim and Fire20m
1 ejercicio de práctica
Dynamic Strategy40m
Semana
2
2 horas para completar

International Strategy

10 videos (Total 60 minutos), 1 lectura, 1 cuestionario
10 videos
Patterns of Internationalization7m
Where to Compete4m
Entering Foreign Markets: Exporting5m
Entering Foreign Markets: Licensing and Alliances5m
Entering Foreign Markets: Foreign Direct Investment4m
Foreign Direct Investment: Entry Mode5m
Module Lessons4m
Strategist's Toolkit: Internationalization Analysis8m
Orascom Telecom Holding Case Debrief6m
1 lectura
Orascom Telecom Holding: Wind and Weather20m
1 ejercicio de práctica
International Strategy40m
Semana
3
2 horas para completar

Diversification Strategy

10 videos (Total 51 minutos), 1 lectura, 1 cuestionario
10 videos
Financial Reasons to Diversify5m
Operational Reasons to Diversify4m
Strategic Reasons to Diversify6m
Why Firms Exist: Theory of the Firm7m
Limits on Firm Scope4m
The Right Degree of Diversification2m
Module Lessons1m
Strategist's Toolkit: Diversification Matrices3m
Walt Disney Co Case Debrief9m
1 lectura
Walt Disney Co: Mickey Mouse or Media Mammoth?6m
1 ejercicio de práctica
Diversification Strategy40m
Semana
4
6 horas para completar

Stakeholder Strategy

9 videos (Total 58 minutos), 2 lecturas, 3 cuestionarios
9 videos
Creating Value for Stakeholders5m
Aligning Key Stakeholders5m
Aligning Secondary Stakeholders6m
Sources of Institutional Pressure9m
Value Creation and Your Values3m
Module Lessons3m
Strategist's Toolkit: Stakeholder Analysis4m
GE Healthcare India Case Debrief15m
2 lecturas
GE Healthcare in India: An (Ultra)Sound Strategy?15m
Assignment Overview20m
2 ejercicios de práctica
Stakeholder Strategy40m
Practice Reviewing an Assignment30m
4.7
104 revisionesChevron Right

36%

consiguió un beneficio tangible en su carrera profesional gracias a este curso

20%

consiguió un aumento de sueldo o ascenso

Principales revisiones sobre Advanced Business Strategy

por ASNov 11th 2017

Great Course and excellent insight about strategy approach for any business. Its has really given a full overview about business strategy approach.\n\nThanks for professors to design such module.

por MMMay 26th 2016

Really advanced thinking in strategy, excellent work by Darden Business School. Particular appreciation for Prof. Jared D. Harris and Mike Lenox for their competency in the subject matter.

Instructores

Avatar

Michael Lenox

Senior Associate Dean and Chief Strategy Officer
Darden School of Business
Avatar

Jared Harris

Samuel L. Slover Research Chair in Business Administration
Darden School of Business

Acerca de Universidad de Virginia

A premier institution of higher education, The University of Virginia offers outstanding academics, world-class faculty, and an inspiring, supportive environment. Founded by Thomas Jefferson in 1819, the University is guided by his vision of discovery, innovation, and development of the full potential of students from all walks of life. Through these courses, global learners have an opportunity to study with renowned scholars and thought leaders....

Acerca de Programa especializado Estrategia de Negocios

This Specialization covers both the dynamics and the global aspects of strategic management. With cases drawn from leading companies like Disney, Microsoft and Zappos, you'll learn how to evaluate industry evolution, build and sustain competitive advantage, formulate and assess business strategies, and align efforts to organizational strategy. In the final Capstone Project, you’ll apply your skills by creating a comprehensive Strategic Analysis for an existing business or a venture of your own....
Estrategia de Negocios

Preguntas Frecuentes

  • Una vez que te inscribes para obtener un Certificado, tendrás acceso a todos los videos, cuestionarios y tareas de programación (si corresponde). Las tareas calificadas por compañeros solo pueden enviarse y revisarse una vez que haya comenzado tu sesión. Si eliges explorar el curso sin comprarlo, es posible que no puedas acceder a determinadas tareas.

  • Cuando te inscribes en un curso, obtienes acceso a todos los cursos que forman parte del Programa especializado y te darán un Certificado cuando completes el trabajo. Se añadirá tu Certificado electrónico a la página Logros. Desde allí, puedes imprimir tu Certificado o añadirlo a tu perfil de LinkedIn. Si solo quieres leer y visualizar el contenido del curso, puedes auditar el curso sin costo.

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