Acerca de este Curso
6,006 vistas recientes

100 % en línea

Comienza de inmediato y aprende a tu propio ritmo.

Fechas límite flexibles

Restablece las fechas límite en función de tus horarios.

Nivel principiante

Aprox. 17 horas para completar

Sugerido: 6 weeks of study, 3-5 hours/week...

Inglés (English)

Subtítulos: Inglés (English)

Qué aprenderás

  • Check

    Evaluate approaches to influencing and creating meaning at work

  • Check

    Evaluate and apply approaches to meaning making that play a role in aligning employee buy-in of organisational narratives

  • Check

    Evaluate, create and apply strategies to leverage meaning making through branding

  • Check

    Situate discussions of meaning making within broader social contexts and concerns.

Habilidades que obtendrás

MotivationCommunicationLeadershipBrand Management

100 % en línea

Comienza de inmediato y aprende a tu propio ritmo.

Fechas límite flexibles

Restablece las fechas límite en función de tus horarios.

Nivel principiante

Aprox. 17 horas para completar

Sugerido: 6 weeks of study, 3-5 hours/week...

Inglés (English)

Subtítulos: Inglés (English)

Programa - Qué aprenderás en este curso

Semana
1
6 horas para completar

Meaning and making meaning

7 videos (Total 33 minutos), 9 readings, 2 quizzes
7 videos
1.2 Work design and meaning6m
1.3 Meaninglessness5m
1.4 Meaning through fit6m
Habit corner 11m
9 lecturas
Course overview5m
Learning activities and assessment1m
Which continent do you hail from?1m
Preconceptions: What work means to you...5m
Work design and meaning15m
Meaninglessness1h
Meaning through fit30m
About the habit corner1m
Habit Corner- Sample10m
2 ejercicios de práctica
Recall - Week 130m
Week 1 Quiz1h
Semana
2
4 horas para completar

Brain, body and storytelling in meaning making

5 videos (Total 41 minutos), 4 readings, 2 quizzes
5 videos
2.3 Creating meaning through body language & posture8m
2.4 Creating meaning through stories10m
4 lecturas
Exploring the role of neuroscience of meaning making15m
How to project meaning through voice and breath40m
How to use body language to create meaning20m
Stories as facilitator of meaning making in organisations30m
1 ejercicio de práctica
Recall - Week 230m
Semana
3
4 horas para completar

Branding as meaning making

4 videos (Total 24 minutos), 3 readings, 2 quizzes
4 videos
3.3 Be meaningful: Craft brand personality6m
3 lecturas
Meaning making through purposeful branding30m
Brand vision30m
Brand personalities30m
2 ejercicios de práctica
Recall - week 330m
Week 3 quiz1h
Semana
4
3 horas para completar

Meaning in social context

4 videos (Total 21 minutos), 4 readings, 2 quizzes
4 lecturas
Alienation10m
The religious spirit of capitalism20m
Corporate social responsibility20m
Become a Global MBA learner10m
1 ejercicio de práctica
Recall - Week 630m

Instructores

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Professor Rebecca Mitchell

Department of Management
Macquarie University
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Arabella MacPherson

Director, Resonate Communications
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Associate Professor Edward Wray-Bliss

Department of Management
Macquarie University
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Dr Abas Mirzaei

Lecturer, Department of Marketing
Macquarie University

Comienza a trabajar para obtener tu maestría

Este curso es parte del Global Master of Business Administration (Global MBA) completamente en línea de Universidad de Macquarie. Si eres aceptado en el programa completo, tus cursos cuentan para tu título.

Acerca de Universidad de Macquarie

Macquarie is ranked among the top one per cent of universities in the world, and with a 5-star QS rating, we are recognised for producing graduates who are among the most sought-after professionals in the world. Since our foundation 54 years ago, we have aspired to be a different type of university: one focused on fostering collaboration between students, academics, industry and society....

Acerca de Programa especializado Leading: Human Resource Management and Leadership

Become an adaptable leader, ready to face the challenges of the disrupted workplace. This specialization will equip you with the skills to lead and navigate the ever-changing global environment we now work in. Through four themed courses you will: learn how to motivate staff with meaningful work (Become a Meaning Maker); better enable your organisation to deliver on its strategic objectives (Know Your Organisation); harness your team’s diversity and use teamwork to innovate and increase your organisation’s output (Know Your People); and strengthen your personal leadership skills (Adapt Your Leadership Style)....
Leading: Human Resource Management and Leadership

Preguntas Frecuentes

  • Una vez que te inscribes para obtener un Certificado, tendrás acceso a todos los videos, cuestionarios y tareas de programación (si corresponde). Las tareas calificadas por compañeros solo pueden enviarse y revisarse una vez que haya comenzado tu sesión. Si eliges explorar el curso sin comprarlo, es posible que no puedas acceder a determinadas tareas.

  • Cuando te inscribes en un curso, obtienes acceso a todos los cursos que forman parte del Programa especializado y te darán un Certificado cuando completes el trabajo. Se añadirá tu Certificado electrónico a la página Logros. Desde allí, puedes imprimir tu Certificado o añadirlo a tu perfil de LinkedIn. Si solo quieres leer y visualizar el contenido del curso, puedes auditar el curso sin costo.

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