About this course: In this capstone project course, we revisit the strategy controversy at e-Types, introduced in the first course in this specialization, Strategic Management, and further analysed in each of the subsequent courses, Strategy Formulation and Strategy Implementation. After revealing, examining, and analyzing what happened at e-Types, we turn to a new set of strategy cases that range in terms of company size, geography, and focus. For your final project, we ask YOU to apply everything you have learned in this specialization to analyze your choice of one of these four situations.
Created by: Copenhagen Business School
Taught by: Nicolai Pogrebnyakov, Associate Professor
Department of International Economics and Management
Taught by: Marcus Møller Larsen, Assistant Professor, Strategic Management and Globalization
Department of Strategic Management and Globalization
Taught by: Robert Austin, Professor, Management of Creativity and Innovation
Department of Management, Politics, and Philosophy
| Basic Info | Course 4 of 4 in the Strategic Management and Innovation Specialization |
| Language | English |
| How To Pass | Pass all graded assignments to complete the course. |
| User Ratings |
Syllabus
WEEK 1
Introduction to the Capstone Project
If you're taking this course, you've most likely completed the three earlier courses in this specialisation, Strategic Management, Strategy Formulation, and Strategy Implementation. In this module you'll find out what happened at e-Types, the case we've used throughout the specialization to illustrate strategy concepts, and also apply the concepts to an entirely new context. You'll get to choose among several cases for your final project and this specialization, as we describe in greater detail in what follows.
7 videos, 1 reading
- Video: Introduction to the Capstone Project
- Video: The Team Denmark Decision
- Reading: What happened
- Video: The Context of the e-Types Decision (Søren Skafte Overgaard, former CEO)
- Video: What Happened in TD Case (Søren Skafte Overgaard, former CEO)
- Video: Aftermath: A Difficult Time (Søren Skafte Overgaard, former CEO)
- Video: Strategy in a Creative Company (Søren Skafte Overgaard, former CEO)
- Video: Lessons from the e-Types case...
WEEK 2
Capstone Project Description
For your final project in this course, we provide you with options: Four cases, which you can read about and choose among. These cases range from large to small companies, across geographies, and span manufacturing and service businesses. Consistent with our overall theme in this specialization, all these cases about companies that compete based on innovation. For one of these -- only one -- you will create a concise recommendation of a strategy and implementation plan. To do this well, you will need to summon ideas appropriately from the earlier three courses in the specialization.
5 videos, 9 readings
- Video: The Capstone Project - What You Need to Do
- Reading: Written Summary of Assignment
- Reading: Case Intro
- Video: Description of the Case
- Reading: The Case Assignment
- Reading: Case Intro
- Video: Description of the Case
- Reading: The Case Assignment
- Reading: Case Intro
- Video: Description of the Case
- Reading: The Case Assignment
- Reading: Case Intro
- Video: Description of the Case
- Reading: The Case Assignment
WEEK 3
Milestone I - Formulating Strategy
Here's a chance to share your work and ideas regarding the strategic formulation part of your chosen project assignment. This is an optional peer reviewed assignment and it will not count towards the final grade, but however serves as a great opportunity to better your project before handing in the final piece.
1 item
- Peer Review: Strategy Formulation
WEEK 4
Milestone II - Implementation Strategy
In this module, as in the previous (3), you may share your work and ideas on part of the capstone project. Share work and ideas from you project related to areas within strategy implementation and get feedback from peers before handing in the final version of you project. Remember, this assignment is optional and wont count points towards the certificate, however its serves as great opportunity to recieve feedback that can help to improve your final project.
1 item
- Peer Review: Strategy Implementation
Finish Up
Use this week module to finish up your assignment prepare to hand it in. Look into the courses on Strategic Management, Strategy Formulation and Strategy Implementation again to assure that you understand and apply concepts and theories correctly.
1 reading
- Reading: Links to courses
WEEK 5
Capstone Project Final Submission
In this final module you are to hand in your final capstone assignment for peer-reveiw. Good luck!
Graded: Formulating and Implementing Strategy in a New Context
WEEK 6
OPTIONAL - Hand in a second project
Want gain more experience? Then feel free to hand in a second project for peer review. In this optional module you have the opportunity of putting your new earned skills to another test. Same procedure as the the project submission.
1 item
- Peer Review: Optional Project
FAQs
How It Works
Coursework
Each course is like an interactive textbook, featuring pre-recorded videos, quizzes and projects.
Help from Your Peers
Connect with thousands of other learners and debate ideas, discuss course material, and get help mastering concepts.
Certificates
Earn official recognition for your work, and share your success with friends, colleagues, and employers.
Creators
Copenhagen Business School
Centrally located in Copenhagen, the capital of Denmark, Copenhagen Business School (CBS) is one of the largest business schools in Europe with close to 23,000 students. CBS offers world-class research-based degree programs at undergraduate, graduate, and PhD levels as well as executive and other post experience programs.
Pricing
| Audit | Purchase Course | |
|---|---|---|
| Access to course materials | Available | Available |
| Access to graded materials | Not available | Available |
| Receive a final grade | Not available | Available |
| Earn a shareable Course Certificate | Not available | Available |
Ratings and Reviews
This course presented an incredible opportunity to engage with other learners and build a project based on all of the previous knowledge we received.
would be great to have at some point some sort of feedback from the professors
Relevant and interesting choice of assignments.
Coursera provides universal access to the world’s best education, partnering with top universities and organizations to offer courses online.
© 2017 Coursera Inc. All rights reserved.
SL
I liked very much this course, gave me more tools for my professional develoment