In the Healthcare Marketplace specialization capstone course, key skills are engendered from the four prior courses to create an original medical innovation valuation.
The first course in the specialization teaches the learner to size a population or market. The second course teaches whether the clinician will or will not find value from deploying a new innovation. The third course identifies the competitive landscape of medical technology innovations to compete or complement. The fourth course, teaches how to put a monetary value on the improvement in health resulting from a new innovation. The summary of these elements creates a document of high strategic value where the learner has demonstrated not only an understanding of the marketplace but what is required for the marketplace to advance. This is what is accomplished during the Healthcare Marketplace capstone experience.
Este curso forma parte de Programa Especializado - Healthcare Marketplace
Healthcare Marketplace Capstone
ofrecido por
Programa - Qué aprenderás en este curso
Semana
116 minutos para completar
Welcome and Getting Started
The capstone project provides learners with the opportunity to apply the key principles and practices presented in the four courses of the Healthcare Marketplace specialization to a real-world situation. In this first module, learners will get acquainted with the overall expectations of this capstone course.
1 video (Total 1 minutos), 1 reading
1 lectura
Overview of the Healthcare Marketplace Capstone10m
3 horas para completar
Milestone 1: What is your Health Marketplace Innovation?
In this Milestone you will describe a new medical innovation in the context of what makes it extraordinary for investment or use in a community. Your final project for this capstone will feature 4 critical milestone components for an assessment of new innovation. Once completed, hope is that you have a body of illustrate your critical thinking to advance your career or switch careers into the healthcare market.
5 videos (Total 19 minutos), 2 readings, 1 quiz
5 videos
4.3.2 Preparing a Global Health Technology ‘Dossier’6m
5.1.4 Key Issues of the 21st Century4m
5.3.1 Key Questions for an Innovation Valuation3m
5.3.2 What is the Technology?2m
2 lecturas
Milestone 1 - Memo Assignment Best Practice Example for NewCo's Technology10m
Slide Deck version of the NewCo Milestone 1 memo10m
Semana
23 horas para completar
Milestone 2: What is the Voice of the Healthcare Provider?
For the second milestone you will complete an analysis of what the key customer - the medical provider - will required of the new technology or innovation to want to use it. This will require you to ask medical providers that you encounter about the nature of the technology and whether would find it of value. Remember to always tell provider that you are a student not a sales agent. The health care delivery course provides great insight into how care is delivered and will provide the context and background for your brief 2-3 page memo resulting from this milestone.
4 videos (Total 33 minutos), 2 readings, 1 quiz
4 videos
2.4.1 What Challenges are Facing Hospitals?13m
4.2.5 Specialists: Challenges & Innovations7m
1.2.4 PEOPLE in Healthcare Delivery7m
2 lecturas
Milestone 2 - Memo Assignment Best Practice Example for NewCo's Technology10m
Slide Deck version of the NewCo Milestone 2 memo10m
Semana
33 horas para completar
Milestone 3: Regulatory and IP Status of the Innovation
Almost any new medical technology for consideration by an investor will insist on safety and efficacy approval by a government regulator like the United States FDA. Furthermore they will insist on an assessment of whether the intellectual property (IP) that the innovation operates in is not conflicting with other IP claims. For this milestone you will complete a brief assessment of how the innovation would be classified by the US FDA as well as generate a very cursory patent search for conflicting IP claims using common and free tools on the Internet such as Google patent search and the US Patent and Trademark office web site. The assessment should be 2-3 to pages in length.
5 videos (Total 32 minutos), 2 readings, 1 quiz
5 videos
1.2.2 Investigational New Drug (Phase 1 to Phase 4)4m
3.1.1 Medical Device Industry: Regulatory Basics8m
4.2.3 The 510k: Friend or Foe?5m
4.3.3 Keeping the Product Fresh and Safe in the Long Run6m
2 lecturas
Milestone 3 - Memo Assignment Best Practice Example for NewCo's Technology10m
Slide Deck version of the NewCo Milestone 3 memo10m
Semana
43 horas para completar
Milestone 4: How will the Innovation Generate Revenue?
A great innovation needs a solid revenue model for survival-ability. In this milestone you will be asked to use parts of the prior three capstones to generate your own market report. Identifying the innovation's market space, voice of the customer, IP and regulatory path and final path roof reimbursement are critical components for identifying whether a medical innovation should advance and be sustained commercially.
5 videos (Total 32 minutos), 2 readings, 1 quiz
5 videos
2.2.1 Introduction to Administrative Data6m
3.1.1 The Types and Uses of Assessments7m
3.2.1 Introductions to Costs7m
3.2.2 Costing4m
2 lecturas
Milestone 4 - Memo Assignment Best Practice Example for NewCo's Technology10m
Slide Deck version of the NewCo Milestone 4 memo10m
4.8
7 revisionesPrincipales revisiones
Very nice way of bringing all the courses together into a project that can be utilized in the real world.
This was my greatest achievement having completed this capstone
Instructor
Stephen T Parente
ProfessorCarlson School of Management, Department of Finance
Acerca de Universidad de Minnesota
The University of Minnesota is among the largest public research universities in the country, offering undergraduate, graduate, and professional students a multitude of opportunities for study and research. Located at the heart of one of the nation’s most vibrant, diverse metropolitan communities, students on the campuses in Minneapolis and St. Paul benefit from extensive partnerships with world-renowned health centers, international corporations, government agencies, and arts, nonprofit, and public service organizations.
Acerca del programa especializado Healthcare Marketplace
The first course, Healthcare Marketplace Overview, covers all of the major sub-sectors of the healthcare industry including the physician, hospital, insurer and medical technology markets, including a historical perspective. The second course, Healthcare Delivery Providers, takes an in-depth look at the system of healthcare delivery and the transformations occurring to improve the health of populations and communities. The third course,Pharmaceutical and Medical Device Innovations, gives the learner an in-depth view of the intellectual property creation that is vital to creating breakthrough technologies. The fourth course, Medical Technology and Evaluation, explains how cost-effectiveness analysis is used in the healthcare market to put a monetary value on a life saved through a new innovation.
The Capstone brings together key skills engendered from the four courses to create an original medical innovation valuation. The first course teaches the learner to size a population or market. The second course explores whether the healthcare delivery system and the clinicians will or will not find value from deploying a new innovation. The third course identifies the competitive landscape of medical technology innovations to compete or complement. The fourth course teaches how to put a monetary value on the improvement in health resulting from a new innovation. In this way, the suite of four courses supports the capstone experience.
Preguntas Frecuentes
¿Cuándo podré acceder a las lecciones y tareas?
Una vez que te inscribes para obtener un Certificado, tendrás acceso a todos los videos, cuestionarios y tareas de programación (si corresponde). Las tareas calificadas por compañeros solo pueden enviarse y revisarse una vez que haya comenzado tu sesión. Si eliges explorar el curso sin comprarlo, es posible que no puedas acceder a determinadas tareas.
¿Qué recibiré si me suscribo a este Programa especializado?
Cuando te inscribes en un curso, obtienes acceso a todos los cursos que forman parte del Programa especializado y te darán un Certificado cuando completes el trabajo. Se añadirá tu Certificado electrónico a la página Logros. Desde allí, puedes imprimir tu Certificado o añadirlo a tu perfil de LinkedIn. Si solo quieres leer y visualizar el contenido del curso, puedes auditar el curso sin costo.
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