Acerca de este Curso
4.6
44 calificaciones
9 revisiones
100 % en línea

100 % en línea

Comienza de inmediato y aprende a tu propio ritmo.
Fechas límite flexibles

Fechas límite flexibles

Restablece las fechas límite en función de tus horarios.
Horas para completar

Aprox. 18 horas para completar

Sugerido: 5 weeks of study, 5 hours per week...
Idiomas disponibles

Inglés (English)

Subtítulos: Inglés (English)...
100 % en línea

100 % en línea

Comienza de inmediato y aprende a tu propio ritmo.
Fechas límite flexibles

Fechas límite flexibles

Restablece las fechas límite en función de tus horarios.
Horas para completar

Aprox. 18 horas para completar

Sugerido: 5 weeks of study, 5 hours per week...
Idiomas disponibles

Inglés (English)

Subtítulos: Inglés (English)...

Programa - Qué aprenderás en este curso

Semana
1
Horas para completar
4 horas para completar

The Business Plan

This week will focus on the business plan itself, including its formulation, implementation, and control....
Reading
15 videos (Total: 78 min), 3 readings, 3 quizzes
Video15 videos
The Business Plan | Introductionm
1.2 Layout of Plan4m
1.3 Products and Services1m
1.4 The Marketing Plan5m
1.5 Products Review2m
1.6 Customers Review5m
1.7 Competitor Analysis5m
1.8 Marketing Strategies4m
1.9 Pricing6m
1.10 Operational Plan12m
1.11 Management and Organisation4m
1.12 Financial Plan10m
1.13 Appendices1m
1.14 Refining The Plan8m
Reading3 lecturas
Useful Links and References10m
Glossary of Terms10m
The Business Plan Template10m
Quiz2 ejercicios de práctica
Reflective quiz4m
Week One Quiz10m
Semana
2
Horas para completar
4 horas para completar

Development of the Financial Statements for Business Planning

This week will include concepts such as the income statement, the balance sheet, and the cash flow statement....
Reading
15 videos (Total: 86 min), 4 readings, 1 quiz
Video15 videos
2.1 Pricing part one10m
2.2 Pricing part two9m
2.3 Sales forecast 15m
2.4 Cash forecast 15m
2.5 Forecast examples 1 (Ian Speedy)12m
2.6 The business cycle6m
2.7 Accounting Concepts 14m
2.8 Accounting concepts 2- Depreciation3m
2.9 Example- Genius Ltd5m
2.10 Example Genius Ltd Cash flow3m
2.11 Income Statement3m
2.12 Income Statement Solution5m
2.13 Balance Sheet6m
2.14 Balance Sheet Solution5m
Reading4 lecturas
Sample Business Finance Scenario10m
Sample Business Finance Scenario- Example Answer10m
Sample Business Finance Scenario Two10m
Sample Business Scenario Two- Answers10m
Semana
3
Horas para completar
2 horas para completar

Internal Information for Business Planning

This week will investigate the internal information needed for business planning, including costs, break-even analysis, and pricing. ...
Reading
6 videos (Total: 23 min), 1 quiz
Video6 videos
3.1- Classification of Costs4m
3.2- Cost-Volume-Profitm
3.3- Breakeven Analysis | The Equation Method2m
3.4- Breakeven Analysis | The Contribution Margin Method3m
3.5- Further Aspects of Pricing11m
Semana
4
Horas para completar
3 horas para completar

Having A Customer Focus

This week will look at the importance of having a customer focus, such as identifying the customer, consumer behaviour, and market segmentation....
Reading
12 videos (Total: 39 min), 1 quiz
Video12 videos
4.2- Factors Affecting Buyers' Behaviour3m
4.3- Market Segmentation and Target Market2m
4.4- Methods of Market Segmentation4m
4.5- Marketing Aspects and Positioning1m
4.6- The Marketing Mix | Seven Ps4m
4.7- Marketing Mix | The Four Cs2m
4.8- Product Portfolio Analysis, Product Lifecycle, and Boston Box Analysis4m
4.9- Strategic Selection5m
4.10- Prioritising Criteria4m
4.11- Initial Selection of the "Best" Option2m
Week Four Summarym
4.6
9 revisionesChevron Right

Principales revisiones

por AMJul 26th 2017

An excellent course to understand all the facets of management!

por CCDec 14th 2017

Great and Informative course. Will definitely recommend.

Instructor

Avatar

Barry McCarthy

Senior Teaching Fellow
School of Management, UCL

Acerca de University of London

The University of London is a federal University which includes 18 world leading Colleges. Our distance learning programmes were founded in 1858 and have enriched the lives of thousands of students, delivering high quality University of London degrees wherever our students are across the globe. Our alumni include 7 Nobel Prize winners. Today, we are a global leader in distance and flexible study, offering degree programmes to over 50,000 students in over 180 countries. To find out more about studying for one of our degrees where you are, visit www.london.ac.uk...

Acerca del programa especializado International Business Essentials

This specialisation from the University of London is designed to help you develop and build the essential business, academic, and cultural skills necessary to succeed in further study and in international business. If completed successfully, you may be able to use your certificate from this specialisation as part of the application process for the University of London Global MBA. This Specialisation is endorsed by CMI....
International Business Essentials

Preguntas Frecuentes

  • Una vez que te inscribes para obtener un Certificado, tendrás acceso a todos los videos, cuestionarios y tareas de programación (si corresponde). Las tareas calificadas por compañeros solo pueden enviarse y revisarse una vez que haya comenzado tu sesión. Si eliges explorar el curso sin comprarlo, es posible que no puedas acceder a determinadas tareas.

  • Cuando te inscribes en un curso, obtienes acceso a todos los cursos que forman parte del Programa especializado y te darán un Certificado cuando completes el trabajo. Se añadirá tu Certificado electrónico a la página Logros. Desde allí, puedes imprimir tu Certificado o añadirlo a tu perfil de LinkedIn. Si solo quieres leer y visualizar el contenido del curso, puedes auditar el curso sin costo.

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