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Opiniones y comentarios de aprendices correspondientes a Marketing in a Digital World por parte de Universidad de Illinois en Urbana-Champaign

4.7
estrellas
9,643 calificaciones
3,053 revisiones

Acerca del Curso

This course examines how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 250,000 Learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). The course was initially launched in 2015, and has been updated in April 2020. This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and onlinemba.illinois.edu....

Principales revisiones

SN

Jun 28, 2020

This is my first course in Coursera and I loved it explicitly. Professor was kind, I loved his way of delivering lectures.Easy explanation and numbers of examples help me understand better.\n\nThanks.

SS

Oct 09, 2019

With no prior knowledge of digital marketing, this course helped me to understand all the basic concepts and enhance my interest in marketing field. I have already enrolled myself into another course.

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2526 - 2550 de 2,988 revisiones para Marketing in a Digital World

por Kavinda W

Sep 18, 2018

Brilliant Course. There were a few things that were completely new to me. I wish some of the videos were of good enough quality, though.

por Ali H

Apr 12, 2018

Good Course. Grading scheme needs to be improved. Peer grades aren't always fair and depend on the understanding of concept by the peer.

por sakshi p

Jun 04, 2019

It was really very helpful course to get understanding about marketing and digital marketing. In terms of benefits and threats both.

por Deleted A

Jul 14, 2017

While I was familiar with the concepts before, there are some useful insights and examples that made auditing the course worthwhile.

por Nouran T h

Jul 12, 2020

Never regretted applying into this course. I did learned a lot

Despite I have only one problem there are no practical things enough

por احمد ع م

Apr 26, 2018

a very good course, i learned a lot of useful and new information, I got a lot of things that was unknown to me.

thanks coursera.

por Livia M

Aug 14, 2016

Great course. Highly recommend for those who want to refresh their marketing knowledge but in a digital context and for beginners.

por Anand B

Jun 01, 2020

Wonderful course and truly useful for marketers in understanding the pricing & product strategies with examples and case studies.

por Chikoti s p

May 17, 2020

This course helped me in growing my knowledge about how digital tools are changing the marketing mix. It was helpful. Thank you.

por Ikhsan A

Jun 13, 2020

It is good courses and also the way how Professor explained it is so good. I hope this courses will benefit me in my endeavour.

por Shubham C

Apr 27, 2020

It was great learning from this course that how company uses digital tools and platforms to achieve the goals of their company.

por paul o

Jan 05, 2020

Great course to learn about digital marketing. Advantages and disadvantages of digital tool over traditional way of marketing .

por João R E S

Aug 25, 2019

Consegui ter um amplo conhecimento sobre os conceitos do Marketing Digital, vários insights que já foram aplicados na carreira.

por Stefan N

May 28, 2019

Great introductory course to the topic of Digital Marketing! Would benefit from update of some of the cases and course material

por Amir T M E

Sep 25, 2017

The content of the course is great, however a more recent and up to date exercises and case studies would definitely be better.

por Maham S I

Sep 18, 2015

Interesting course, especially for the people who are planning to do their further studies in Marketing, (Post graduation/ Phd)

por Diabia A A

Apr 29, 2020

J'ai vraiment aimé participé à ce cours. Tout est vraiment bien expliqué dans les détails. J'ai surtout aimé les etudes de cas

por Valentine M

Nov 04, 2019

I really enjoyed this course! It's a pretty good introductory class to the specialization, and I learned quite a lot already.

por Andrew O

Jan 21, 2018

Great course. I found it useful and it used relevant examples in the case studies. I learned a lot about 3d printing to boot.

por Victor N d V B

Mar 30, 2020

Very good course, brings effective examples on each topic studied and has engaging methods of interaction among colleagues.

por Valentina S

Apr 19, 2017

Very interesting! Slightly disappointed by the peers review approach only, I would have preferred a more blended approach.

por Hoang D

Jul 02, 2017

The course does a great job at introducing learner to the concept of digital marketing and many innovations in this field.

por Aditya C

Jul 09, 2020

the course is absolutely very amazing and interesting but its very lengthy it may be due to long peer graded assignment.

por Wyssal A

Jun 16, 2020

Great course! I found in it useful insights in terms of marketing research anf the impact of digitalization on the 4Ps.

por Joseph S

Aug 21, 2015

Overall a very good course. Great academic perspectiv. Just need to update some exercises to compensate for web changes.