Acerca de este Curso
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100 % en línea

Comienza de inmediato y aprende a tu propio ritmo.

Fechas límite flexibles

Restablece las fechas límite en función de tus horarios.

Aprox. 9 horas para completar

Sugerido: 4 weeks of study, 1-3 hours/week...

Inglés (English)

Subtítulos: Inglés (English)

Habilidades que obtendrás

Brand ManagementChoosing AdvisorsBrandEntrepreneurshipStrategic Management
Los estudiantes que toman este Course son
  • Entrepreneurs
  • Financial Advisors
  • Chief Financial Officers (CFOs)
  • Marketing Specialists
  • Risk Managers

100 % en línea

Comienza de inmediato y aprende a tu propio ritmo.

Fechas límite flexibles

Restablece las fechas límite en función de tus horarios.

Aprox. 9 horas para completar

Sugerido: 4 weeks of study, 1-3 hours/week...

Inglés (English)

Subtítulos: Inglés (English)

Programa - Qué aprenderás en este curso

Semana
1
2 horas para completar

Preparing to Launch: Essential Components

8 videos (Total 74 minutos), 1 lectura, 1 cuestionario
8 videos
1.1 The Lean Approach9m
1.2 Minimum Viable Products (MVPs)8m
1.3 Hypothesis and Preliminary Experiments4m
1.4 The Pivot3m
1.5 Making the Leap5m
1.6 The Art of the Pitch13m
(Optional) The Pitch Process: A VC's perspective. Interview with Eurie Kim, Forerunner Ventures27m
1 lectura
Module 1 PDFs of Lecture Slides10m
1 ejercicio de práctica
Module 1 Quiz: Products, Pitches and Pivots20m
Semana
2
2 horas para completar

Module 2: Building the Team

7 videos (Total 94 minutos), 1 lectura, 1 cuestionario
7 videos
2.1 The Role of Early Hires8m
2.2 Goals and Motivations13m
2.3 Founder's Agreements14m
2.4 Hiring Key Management12m
2.5 Finding Technical Resources7m
2.6 Allocating Equity Among Team Members25m
1 lectura
Module 2 PDFs of Lecture Slides10m
1 ejercicio de práctica
Module 2 Quiz: Building the Founding Team20m
Semana
3
1 hora para completar

Module 3: Networks, Professional Services, and Intellectual Property

5 videos (Total 51 minutos), 1 lectura, 1 cuestionario
5 videos
3.1 Mentors, Advisors, and Advisory Boards5m
3.2 Professional Services: Lawyers and Accountants5m
3.3 Intellectual Property Overview14m
3.4 Summary - Legal Forms of the Enterprise9m
1 lectura
Module 3 PDFs of Lecture Slides10m
1 ejercicio de práctica
Module 3 Quiz: Creating Networks20m
Semana
4
2 horas para completar

Module 4: Branding, Strategy, and Summary

7 videos (Total 107 minutos), 2 lecturas, 1 cuestionario
7 videos
4.1 About Us - Authenticity and Personality18m
4.2 Bias and Meritocracy7m
4.3 Incubators and Accelerators5m
4.4 Entrepreneurial Strategy23m
4.5 Course Wrap Up51s
(Optional) The Entrepreneur's Journey: Interview with Lindsey Stewart, Co-founder, Stringer30m
2 lecturas
(Optional) Audio Interview with Big Ass Fans10m
Module 4 PDFs of Lecture Slides10m
1 ejercicio de práctica
Module 4 Quiz: Branding and the Entrepreneurial System20m
4.8
159 revisionesChevron Right

83%

comenzó una nueva carrera después de completar estos cursos

73%

consiguió un beneficio tangible en su carrera profesional gracias a este curso

19%

consiguió un aumento de sueldo o ascenso

Principales revisiones sobre Entrepreneurship 2: Launching your Start-Up

por IRAug 20th 2017

Thanks for providing this exceptional material, which clarifies and inspires people to launch their dreams into realities. Never is easy, but having this lectures as a tools to achieve them is great.

por NGOct 4th 2018

Loved this course. The quiz was a little more challenging and I highly recommend reviewing the videos twice and adding to your notes. Overall, this course of the specialization was very informative.

Instructores

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Kartik Hosanagar

Professor
Wharton School
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Lori Rosenkopf

Vice Dean and Director, Wharton Undergraduate Division
Simon and Midge Palley Professor of Management
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David Hsu

Richard A. Sapp Professor of Management
The Wharton School
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Ethan Mollick

Associate Professor
Associate Professor of Management- Wharton School
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David Bell

President and Co-Founder at Idea Farm Ventures (IFV)
Marketing
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Karl T. Ulrich

Vice Dean of Entrepreneurship and Innovation
The Wharton School

Acerca de Universidad de Pensilvania

The University of Pennsylvania (commonly referred to as Penn) is a private university, located in Philadelphia, Pennsylvania, United States. A member of the Ivy League, Penn is the fourth-oldest institution of higher education in the United States, and considers itself to be the first university in the United States with both undergraduate and graduate studies. ...

Acerca de Programa especializado Emprendimientos empresariales

Wharton's Entrepreneurship Specialization covers the conception, design, organization, and management of new enterprises. This five-course series is designed to take you from opportunity identification through launch, growth, financing and profitability. With guidance from Wharton's top professors, along with insights from current Wharton start-up founders and financiers, you'll develop an entrepreneurial mindset and hone the skills you need to develop a new enterprise with potential for growth and funding, or to identify and pursue opportunities for growth within an existing organization....
Emprendimientos empresariales

Preguntas Frecuentes

  • Una vez que te inscribes para obtener un Certificado, tendrás acceso a todos los videos, cuestionarios y tareas de programación (si corresponde). Las tareas calificadas por compañeros solo pueden enviarse y revisarse una vez que haya comenzado tu sesión. Si eliges explorar el curso sin comprarlo, es posible que no puedas acceder a determinadas tareas.

  • Cuando te inscribes en un curso, obtienes acceso a todos los cursos que forman parte del Programa especializado y te darán un Certificado cuando completes el trabajo. Se añadirá tu Certificado electrónico a la página Logros. Desde allí, puedes imprimir tu Certificado o añadirlo a tu perfil de LinkedIn. Si solo quieres leer y visualizar el contenido del curso, puedes auditar el curso sin costo.

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