Chevron Left
Volver a Business Model Innovation

Opiniones y comentarios de aprendices correspondientes a Business Model Innovation por parte de HEC París

359 calificaciones
114 reseña

Acerca del Curso

Innovation goes beyond technology, products and processes. The new competitive landscape requires another, more holistic and strategic perspective, based on the concept of business models. This course gives you access to the Odyssey 3.14 approach, a pioneering framework that will help you invent or reinvent business models. This highly innovative approach has been developed by Laurence Lehmann-Ortega and Hélène Musikas and has proven to be a very valuable methodology for start-up entrepreneurs, business unit managers and intrapreneurs alike. It offers a practical and highly effective framework and toolbox to create, invent or reinvent business models in a very disciplined way. The approach starts with a deep dive into the 3 pillars of the business model: - The value proposition (who are our customers and what are we offering them?) - The value architecture (how are we organized in order to deliver this value proposition to our customers in due time) - The profit equation (how the alignment between the first 2 pillars generates a profit) 14 directions are then explored in order to invent or reinvent a business model. Examples of the directions include “reducing clients overall costs”, “modifying the revenue stream”, “introducing a third party”, “eliminating a step in the value chain”, and “exploring new resources”. Illustrated by numerous examples, both iconic (Ikea, Tetra Pack, Grameen Bank…) and more recent (Airbnb, Zopa, Drive Now…), these directions stimulate your creativity to rigorously explore all possible innovation paths. Innovation becomes an adventure, an odyssey… hence the name of the approach! Odyssey 3.14 is the result of over 15 years of research, consulting and teaching. Over 150 companies that have successfully invented or reinvented their business model have been thoroughly analyzed and will inspire you to develop your own new, innovative business model. This course is a part of the MSIE program at HEC. If you liked it, do not hesitate to consult the other courses of the program....

Principales reseñas

11 de nov. de 2020

I really loved! The method is amazing, I am looking forward to use it in my company. I am just missing a cmplete report, or material that I can print and have in hands with all the content .

25 de dic. de 2020

It was one of the most interesting courses I have taken in my life! It made me think of changing my career and wanting to work on creating business models for companies. Thank you!

Filtrar por:

51 - 75 de 110 revisiones para Business Model Innovation


30 de oct. de 2020

Great course with a lot of explanations, examples, and provocative model. Thank you!

por Guillermo L

24 de may. de 2018

Excellent! Great!

If you are a enterpeneur seaching for new bussines, it is a must!

por Zola

16 de nov. de 2020

Very helpful course, great insight about business model and how to create your own

por Prajjwal D

24 de ago. de 2020

Excellent course for learning Business model basics and furthermore to that.


2 de ago. de 2020

Thanks to the two teachers ! The course was illustrated with great examples

por Rosimar S

29 de jun. de 2020

very well structured with a lot of gain for this field. strongly recommend.

por Jean-Marie G

31 de may. de 2020

Very inspiring yet pragmatic course. I strongly recommend this course !!!

por Ronald I W

15 de feb. de 2017

Excellent and interesting course. Very well put together and presented.

por Samar J

24 de nov. de 2020

Very well structured course giving more insights of business modeling.

por GROS

24 de dic. de 2017

MOOC est très intéressant et clair. Approche pragmatique et efficace.

por Roy K

8 de jun. de 2016

Très intéressant. Mais les devoirs à rendre sont longs à effectuer.

por Pranav T

1 de nov. de 2019

This is a must course for any one who wants to build a better co.

por Jesus A S P

5 de jun. de 2018

Great set of basic tools to improve a business characteristics!

por Aaron D B

14 de feb. de 2018

Great course, a unique approach to business model reinvention.

por Frank N

23 de oct. de 2020

but next time you need to provide completion certificates

por Marjorie S

17 de nov. de 2020

Very good class with very good teachers and case studies

por Sylvie L

9 de nov. de 2020

Great course, I loved it. Clear with great exercises.

por Andy L G P

9 de feb. de 2021

What an extraordinary experience it was! 5 stars! :)

por Olivier H

30 de jul. de 2020

Super training, les formatrices sont excellentes !

por Deden A R

9 de may. de 2020

Excellent teaching by Oddysey and great lecturing

por Stefano C

27 de ago. de 2018

Very interesting, insightful and well explained.

por Hilal A

17 de may. de 2020

the course from this HEC university is amazing

por Dintle M

1 de oct. de 2020

This course is very helpful and interesting.


9 de abr. de 2019

Great content, great teams!

Amazing job!!!

por Jaboy V

18 de sep. de 2020

Excellent course makes you think and act