Created by:  University of Illinois at Urbana-Champaign

  • Mike Yao

    Taught by:  Mike Yao, Associate Professor of Digital Media

    Charles H. Sandage Department of Advertising
Basic Info
Commitment4 weeks of study, 8-10 hours/week
Language
English
How To PassPass all graded assignments to complete the course.
User Ratings
3.9 stars
Average User Rating 3.9See what learners said
Complete this course to work toward:
Specialization
Digital Marketing Specialization
This course is part of the 7-course Digital Marketing Specialization from University of Illinois at Urbana-Champaign

Degree
Master of Business Administration (iMBA)
This course is part of the fully-online 18 courses plus three capstone projects degree program
Syllabus

FAQs
How It Works
Trabajo del curso
Trabajo del curso

Cada curso es como un libro de texto interactivo, con videos pregrabados, cuestionarios y proyectos.

Ayuda de tus compañeros
Ayuda de tus compañeros

Conéctate con miles de estudiantes y debate ideas y materiales del curso, y obtén ayuda para dominar los conceptos.

Certificados
Certificados

Obtén reconocimiento oficial por tu trabajo y comparte tu éxito con amigos, compañeros y empleadores.

Creators
University of Illinois at Urbana-Champaign
The University of Illinois at Urbana-Champaign is a world leader in research, teaching and public engagement, distinguished by the breadth of its programs, broad academic excellence, and internationally renowned faculty and alumni. Illinois serves the world by creating knowledge, preparing students for lives of impact, and finding solutions to critical societal needs.
Pricing
AuditarComprar curso
Accede a los materiales del curso

Available

Available

Accede a los materiales con calificación

Not available

Available

Recibe una calificación final

Not available

Available

Obtén un Certificado de curso para compartir

Not available

Available

Ratings and Reviews
Rated 3.9 out of 5 of 759 ratings

The best modul of this course

Professor Yao did a nice job highlighting the advances in online and mobile marketing. The content is very up-to-date and his lectures are engaging. In addition, the interviews with various media and marketing professionals (Trade Desk, Illini Athletics) added real-world content to the lectures.

Great course

Interesting and useful in VUCA World