About this course: Ever wonder how major search engines such as Google, Bing and Yahoo rank your website within their searches? Or how content such as videos or local listings are shown and ranked based on what the search engine considers most relevant to users? Welcome to the world of Search Engine Optimization (SEO). This course is the first within the SEO Specialization and it is intended to give you a taste of SEO. You will be introduced to the foundational elements of how search engines work, how the SEO landscape has changed and what you can expect in the future. You discuss core SEO strategies and tactics used to drive more organic search results to a specific website or set of websites, as well as tactics to avoid to prevent penalization from search engines. You will also discover how to position yourself for a successful career in SEO should this subject prove interesting to you. We hope this taste of SEO, will entice you to continue through the Specialization.
Who is this class for: This course is primarily aimed at people interested in SEO, but have limited to no knowledge of the subject. Expect to learn foundational, basic elements.
Taught by: Rebekah May, SEO Manager & Lead SEO Instructor
LeadQual & UC Davis Extension
| Basic Info |
Course 1 of 6 in the
Search Engine Optimization (SEO) Specialization.
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| Language | English, Subtitles: Greek |
| How To Pass | Pass all graded assignments to complete the course. |
| User Ratings |
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| Audit | Purchase Course | |
|---|---|---|
| Access to course materials | Available | Available |
| Access to graded materials | Not available | Available |
| Receive a final grade | Not available | Available |
| Earn a shareable Course Certificate | Not available | Available |
very interesting course
Lots of great information that I'm already putting to work. I'm beginning to think critically about SEO and find solutions. It's a great course and I would recommend it for anyone who wants to learn more about SEO.
A little basic and boring to begin with but the last couple of weeks were quite interesting and had a good amount of useful theory. Recommended
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EK
Great course.