Your marketing quest begins here! The first course in this specialization lays the neccessary groundwork for an overall successful marketing strategy. It is separated into two sections: Market Research and Consumer Behavior.
Acerca de este Curso
Habilidades que obtendrás
- 5 stars61,70 %
- 4 stars25,90 %
- 3 stars8,16 %
- 2 stars2,29 %
- 1 star1,93 %
Principales reseñas sobre MARKET RESEARCH AND CONSUMER BEHAVIOR
One of the best course to take in order to learn about what really goes inside the mind of a consumer while shopping. The course content, course instructor and layout all were really great.
This is a great course that explains the materials systematically. The example that provides in this course so interesting and helpful to make it easy to understand the materials.
Thank-you for the course. Amazing professor and his teaching style. Gained a lot of clarity and insight towards how to conduct research, choose a sample, frame hypothesis and avoid making errors.
As a fundamental course in market research and consumer behavior, the course covers major areas that come under research and consumer behavior. I find the flow of the course interesting.
Acerca de Programa especializado: Estrategia de marketing
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