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Opiniones y comentarios de aprendices correspondientes a The fundamentals of hotel distribution por parte de Escuela de Negocios ESSEC

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124 revisiones

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In today’s hotel sector an increasingly complex network of traditional and web based channels have to be managed to insure hotel success. Key questions include: how should you distribute over the web? What should you include on your brand.com website so people book through it? How can you maximise the potential of online travel agents (OTAs)? With the distribution environment both highly complex and constantly evolving, this course will give you comprehensive foundation of current industry practices to help jump start your career in this fascinating domain. Acknowledgements: Claire Bertrand, Vincent Chatain, Jessica Moses, Benjamin Six (ESSEC Business School), Emilie Dupré (Image-In), Gregory Halidy (Triplay)...

Principales revisiones

IM

Sep 07, 2016

I like it and I did never imagined the abundance of its content based on today's market.\n\nReally the course helped me a lot and immediately started implementing what I learned.\n\nThank you Coursera

LD

Jan 07, 2018

Very well done, these teachers and other important figures involved in the course are sharing extensive knowledges and they are teaching very clearly making the topic easy to comprehend, BRAVO!!!

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26 - 50 de 121 revisiones para The fundamentals of hotel distribution

por Adedayo D B

Jun 29, 2016

Really enjoyed this course, very informative and good for someone joining the hospitality world for the first time.

por Vic S

Jan 02, 2017

Great overview, it helps to have general concepts to better understand the importance of each distribution channel.

por Chawki E h

Jul 21, 2017

It is perfect .

por Wilson E

Jun 13, 2017

This was a great course. I had no background knowledge of channel management and online travel agencies and indirect and direct marketing when I started. It has fulfilled my objective on being a better business partner with industry knowledge and has also helped build my business acumen.

por Katrina G

Feb 12, 2018

At first it was hard to follow tutors due to thick accent and very speedy talking, but I managed to learn to pause at the right moments :) The content provided is great and very constructive, gives you a crash course.

por PARK K

May 29, 2017

Thank you for the useful and fun course. It helps a lot to understand the Hotel distribution channels, especially OTAs

por Leonardo D

Jan 07, 2018

Very well done, these teachers and other important figures involved in the course are sharing extensive knowledges and they are teaching very clearly making the topic easy to comprehend, BRAVO!!!

por Paul C

Sep 16, 2016

Cours précis et très bien présenté

por Xavier S

Jul 19, 2017

Really great course.

por Amnon G

Apr 14, 2016

Great course, in depth, smart, and interesting.

por Viktoria K

Aug 07, 2016

Great course for hospitality business giving a profound overview to driving hotel activity!

por Yassin Z

Jun 11, 2017

very good presented and comprehensive to all distribution channels and tactics

the material are very good. and easy to understand.

i recommend this course for everyone willing to study and learn about the hotel distributions.

por Ibán M T

Oct 26, 2015

The cuorse was really amazing and has infomation that approach into the business providing encourage.

I am expecting for the next, see you soon!

Thanks you.

por Mauricio A Q M

Aug 08, 2017

Good content

Good teachers

por Rocellii P

Nov 05, 2017

Excellent!

por Marissa D

Mar 01, 2016

High quality course, really broadened my understanding of distribution in the hospitality industry. I enjoyed it immensely.

por Nelly C

Mar 06, 2016

Excellent way to learn!

por Mahmoud A M

Nov 06, 2017

Very useful and important course.

por Olga S

Mar 01, 2016

Excellent course, very interesting material and great presentation!!! Thank you!

por Yan N C W T

Dec 25, 2017

Superb course, gave me insights of fundamentals of hotel distribution in one place. gained full of knowledge on this subject. great!

por Floris

May 03, 2016

Very good interesting an well explained course.

por Alessandra G

Feb 10, 2016

Comprehensive and well structured. A.

por Marcelo B

Feb 22, 2016

Great content, valuable insights. Thanks!

por Enrique F

Aug 02, 2016

Great course. Would probably be better if a component of the grade was assigned by the professors and not only by peer-graded assesments.

por Horacio L

Apr 28, 2018

Great content, presentation style, and structure.