Chevron Left
Volver a The fundamentals of hotel distribution

Opiniones y comentarios de aprendices correspondientes a The fundamentals of hotel distribution por parte de Escuela de Negocios ESSEC

4.7
estrellas
743 calificaciones
165 revisiones

Acerca del Curso

In today’s hotel sector an increasingly complex network of traditional and web based channels have to be managed to insure hotel success. Key questions include: how should you distribute over the web? What should you include on your brand.com website so people book through it? How can you maximise the potential of online travel agents (OTAs)? With the distribution environment both highly complex and constantly evolving, this course will give you comprehensive foundation of current industry practices to help jump start your career in this fascinating domain. Acknowledgements: Claire Bertrand, Vincent Chatain, Jessica Moses, Benjamin Six (ESSEC Business School), Emilie Dupré (Image-In), Gregory Halidy (Triplay)...

Principales revisiones

IM

Sep 07, 2016

I like it and I did never imagined the abundance of its content based on today's market.\n\nReally the course helped me a lot and immediately started implementing what I learned.\n\nThank you Coursera

LD

Jan 07, 2018

Very well done, these teachers and other important figures involved in the course are sharing extensive knowledges and they are teaching very clearly making the topic easy to comprehend, BRAVO!!!

Filtrar por:

26 - 50 de 165 revisiones para The fundamentals of hotel distribution

por Olena P

Feb 07, 2016

Very detailed and easy to understand lectures, that discover complicated inside of hotel industry in a simple way. Great professors made my pleasant learning experience.

Thank you so much!

por Giuliana L

Feb 17, 2020

Me pareció muy bueno y completo. Ahora tengo una mejor idea de como aprovechar al máximo los canales de distribución para mi hotel y hacer lograr obtener el mejor rendimiento.

por weng k

Oct 23, 2018

i've accidentally click cancel subscription, but i will repurchase again. Is really informative and helping to understand in more systematically way. Strongly recommend.

por Shakur R

Feb 25, 2019

Excellent course that can help any beginner hotelier to get familiar to the available hotel distribution options and then understand how to maximize returns through it.

por Herwin

Nov 18, 2015

For my first online course and wishing to have a broader knowledge of hotel distribution, it has been very enriching and will undoubtedly help me in the near future.

por Hugo V

Apr 21, 2020

It was a very useful program, perfectly explained, with the right amount of content, exercises and extra readings that enrich the learning process. 100% recommended

por Ricardo a c c

May 04, 2020

A general knowledge about the different channels of distribution of a hotel in the market. What they are, the challenges and suggestions for an optimum management.

por Yuanqiang P

Apr 18, 2019

A very good source to get the basic knowledge of the fundamentals of hotel distribution.

Makes me better to get involved in the next course, revenue management.

por Aina H R

Nov 18, 2019

Immersive course with clear explanation and examples. Might need a few updates though. Recommended for people who already are familiar with the hotel industry

por Twinkal D

Dec 21, 2017

The Course widened my knowledge about Hotel chains, Marketing strategies and OTAs as effective partners. Thank you coursera for such wonderful opportunity.

por Yanick L

Mar 08, 2017

Very good course. Great overview on Hotel distribution from many perspectives. Balances well the pros and cons of the various channels. Good essays as well

por Ibán M T

Oct 26, 2015

The cuorse was really amazing and has infomation that approach into the business providing encourage.

I am expecting for the next, see you soon!

Thanks you.

por Le T H B

Apr 11, 2020

Really helpful for my career as i am working in hospitality. Clearly video and conprehensive syllabus. Thank you very much instructor Peter O' Connor.

por Avril C

Jun 28, 2016

Extremely information course. This will definitely assist hotel managers to understand and manage their performance in the distribution landscape.

por Dilmi

Nov 25, 2019

Truly interesting. Good overview and clear explanations of Hotel distribution, including case study and interviews of key players.

I recommend.

por Kuznetsov A I

Feb 09, 2020

Great information that you can't find easily enough in web. Structured and understandable. Thank you, Coursera and ESSEC Business School!

por Enrique F

Aug 02, 2016

Great course. Would probably be better if a component of the grade was assigned by the professors and not only by peer-graded assesments.

por Omkar S

May 10, 2020

Excelllent module to understand the basics of ota management , rate parity and sales and distribution channels of the hotel operations .

por Yan N C W T

Dec 25, 2017

Superb course, gave me insights of fundamentals of hotel distribution in one place. gained full of knowledge on this subject. great!

por Joseph A D

Jun 02, 2019

I have worked in hotel distribution (software side) for 10 years and I learned new things and reinforced others during this course.

por HARDESH H

Dec 11, 2018

A very well planned and resourceful course on Hotel distribution which covers all the aspects of hotel distribution in 360* way.

por DODO J

Apr 08, 2020

super cours!!! j'ai acquiert beaucoup de compétences sur l'utilisation des canaux pour booster le clientélisme dans les hôtels.

por Renato L

Apr 07, 2020

A brilliant course for anyone looking to learn more about distribution in the hotel industry. Insightful and very informative.

por Eefke v D

Oct 10, 2017

Great course. Well-informed teachers, interesting and accurate information, and assignments that match the information taught.

por Bakhtawar M L

May 18, 2020

An extensively comprehensive course which explore the various channels hotels distribute themselves for revenue optimization