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Opiniones y comentarios de aprendices correspondientes a Developing a Winning Marketing Strategy por parte de Universidad de Illinois en Urbana-Champaign

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In this course, you will learn how businesses create value for customers. We will examine the process by which Marketing builds on a comprehensive understanding of buyer behavior to create value. You will learn the major elements of the marketing mix -- product policy, channels of distribution, communication, and pricing -- and see how they fit within different analytical frameworks that are useful to managers. This will enhance your understanding of how marketing works in the business world. You will be able to: • Define marketing and describe how marketing creates value • Describe the elements of the marketing mix • Explain how these elements interact to create value for consumers • Use different analytical frameworks to examine how managers solve business problems • Evaluate brand extensions • Develop a marketing plan proposal This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at

Principales reseñas


1 de ago. de 2021

This course is very helpful and practical. thanks Mr. Hayden Noel, you are very cheerful and bring positive energy to everyone. The course was well prepared, complete and the lecture was excellent.


4 de sep. de 2019

Great course that is thorough in content. Only criticism is the quizzes seemed unnecessarily "tricky." If the quizzes leaned slightly more toward reinforcing course material would be ideal.

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201 - 225 de 371 revisiones para Developing a Winning Marketing Strategy

por Md S R

21 de may. de 2020

The instructor is the boss..

por Tamala M

17 de sep. de 2018

Great and informative course!

por Guilherme C

27 de ene. de 2018

good introduction for dummies

por Dr K L

15 de jun. de 2020

This is wonderful experience

por Lou A T

13 de jul. de 2020

Thank you. I learned a lot.

por Bharat S

8 de ago. de 2019

Great course for a beginner

por Mauricio P A

12 de mar. de 2021

It was a excellent course.

por palak b

28 de sep. de 2020

informative and engaging

por Mark S

26 de may. de 2019

Really Enjoy Noel Hayden


22 de feb. de 2022


por Saranya.V

26 de jul. de 2020

excellent course design

por Arup k d

19 de abr. de 2018

very appreciable course

por Usakoila A K

20 de sep. de 2021

learned good knowledge

por Lohith D

25 de sep. de 2020

It was good experience

por Timur S

3 de may. de 2020

Enjoyed it! Thank you!


25 de dic. de 2019

thanks fo the coursera

por Anindita P

28 de may. de 2021

It was knowledgeable.


19 de jun. de 2020

Superb good well done

por Whitney H

15 de may. de 2020

I enjoyed this course

por Madad H

24 de mar. de 2021

An excellent course!

por 323-AMAN S

7 de ene. de 2021

very nice experience

por Nevin J

10 de nov. de 2020

really good coursera

por Fidan I

7 de may. de 2020

thanks for everthing

por Dwarika p T

15 de abr. de 2020

amazing experience.

por Naing L A

29 de ene. de 2019

Very useful course.